Overview

Founded in 1872 and headquartered in Ginza, Tokyo, Shiseido is a family business that started as Japan’s first Western-style pharmacy and transformed into a global beauty giant that currently operates in approximately 120 countries and regions around the world. The core of Shiseido’s business operations revolves around cosmetics, such as skincare, makeup, and fragrance. Additionally, the company’s scope of business activities expands into a wide range of other areas, which include restaurants and education/childcare. Shiseido fulfills customer’s beauty needs and expectations by offering a wide array of brands including SHISEIDO, Clé de Peau Beauté, and NARS, to self-selection skincare brands available mainly at drugstores, such as ELIXIR. Shiseido also offers luxury fragrances created in collaboration with world-renowned designers.