New product launches will drive the Asia-Pacific Refrigerator Market

The Asia-Pacific refrigerator market is anticipated to grow with a considerable CAGR of 7.0% during the forecast period (2020-2026). The growth of the market is expected to mainly influence by the rising urban population, high disposable income, and changing lifestyle as well as food habits. Additionally, the continuous expansion of global companies across the region with new and advance featured product launches to tap the potential consumers of the region will also aid in the growth of the market. For instance, in September 2020, Samsung Electronics launched a new set of refrigerators under its 'Curd Maestro' series specially designed for the Indian consumers' requirements.

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Furthermore, various other companies across the region are expanding their domain with the launch of new refrigerators. For instance, Xiaomi Corp., through its Xiaomi home appliance division entered into the refrigerator market in October 2019. The company launched four distinct refrigerators which include Mi 4-Door Side-by-Side Refrigerator 486L, Mi 2-Door Side-by-Side Refrigerator 483L, Mi 3-Door Refrigerator 210L, and Mi 2-Door Refrigerator 160L. After this, the company also launched additional three new refrigerators in May 2020 called the Mijia series. Hence, such initiatives are expected to offer a wide product range to the customer which is expected to fuel the Asia-Pacific refrigerator market during the forecast period.

Market Coverage

• The market number available for – 2019-2026
• Base year- 2019
• Forecast period- 2020-2026
• Segment Covered- 

o By Product Type

o By Application

o By Distribution Channel

• Regions Covered-

o India

o China

o Japan

o Rest of the Asia-Pacific

• Competitive Landscape- Electrolux AB, General Electric Co., Haier Group Corp., Robert Bosch GmbH, Whirlpool Corp.

Key questions addressed by the report

• What is the market growth rate?
• Which segment and country dominate the market in the base year?
• Which segment and country will project the fastest growth in the market?
• How COVID-19 impacted the market?

o Recovery Timeline

o Deviation from the pre-COVID-19 forecast

o Most affected country and segment

• Who is the leader in the market?
• How players are addressing challenges to sustain growth?
• Where is the investment opportunity?

Asia-Pacific Refrigerator Market Report Segment

By Product Type

• Single Door 
• Double Door 
• Side by Side Door 
• French Door
• Other

By Application

• Residential 
• Commercial 

By Distribution Channel

• Online Channel
• Offline Channel

Asia-Pacific Refrigerator Market Report Segment by Geography

• China 
• Japan 
• India 
• Rest of Asia Pacific