A digital workplace is a virtualized version of a typical, in-person office setting in which many aspects of collaboration and productivity are carried out using a combination of digital apps, cloud computing, and other technologies. These digital workplaces—either on-premise or in the cloud—are used by small, medium, and large enterprises.
Market Drivers and Forecast
According to OMR Research, the European digital workplace market is projected to grow at a CAGR of 20.7% during the forecast period (2023–2029). The market’s growth is significantly attributed to factors such as the increasing adoption of digital services across various sectors, including BFSI, healthcare, IT and telecom, and education, among others. With the expanding digital technology of smart assets to help workers perform efficiently without compromising current operations, the digital workplace delivers various benefits. By utilizing cloud services, businesses can provide fast access to project data and enterprise applications on a number of devices, such as tablets, smartphones, and laptops, while ensuring security and privacy.
Additionally, the need for remote work continues to expand. In this context, digital workplaces play an important role in efficiently running company operations. With the current emphasis on digital workplaces and remote working, the expansion of AI and automation technologies is also playing a critical role in automating manual operations and generating new opportunities for enterprises to improve productivity and streamline the process. The companies are collaborating to improve their performance in the digital workplace. For instance, in May 2022, Wipro, an information technology (IT), consulting, and business services firm, announced a collaboration with Scania, a transport solutions provider, to deliver support, more automation, and an improved customer experience for Scania professionals using Wipro's Live Workspace.
Recent Developments
The key players in the market include Atos SE, Capgemini SE, Hewlett-Packard Enterprise Co., IBM Corp., Fujitsu Ltd., HCL Technologies Ltd., Hewlett-Packard, Infosys Ltd., and Accenture Plc, among others. These market players adopt various strategies such as product launches, partnerships, collaborations, mergers, and acquisitions to sustain a strong position in the market as well as help meet market demand. Some of the recent developments in the market include:
• In February 2023, IGEL launched the IGEL App Portal. The IGEL App Portal, which is part of the IGEL COSMOS Cloud Services and was introduced at the DISRUPT23: The Ultimate Global EUC Event in Munich, allows users of the new IGEL COSMOS platform to access and distribute IGEL-validated apps, clients, and interfaces through the cloud. The IGEL App Portal, which provides the newest apps from IGEL Ready partners, enables faster, more reliable application availability and seamless upgrades for significant IT efficiency advantages and a better digital experience (DEX) for end users.
• In February 2023, Appspace showcased elements of the company’s new Appspace app for Microsoft Teams at ISE 2023. The workplace experience software supplier linked its Appspace Employee App with the Microsoft Teams platform through a desktop or mobile app. According to Appspace, this product update will boost employee productivity, save money, and make it simpler to increase omnichannel interactions.