Advancements in the Gaming and Animation Sector to Bolster the Global Market Growth

Published: Oct 2023

The global AI in media & entertainment market is anticipated to grow at a CAGR of 12.8% during the forecast period (2023-2030). The rise in the consumption of gaming and animated products encourages the utilization of AI-powered tools in gaming and animation sectors. These tools are used to generate more realistic features and actions of the animated character by enhancing the synchronization of lip movements with voice-overs, accurate facial expressions, and detailed body movements. Hence, the increase in content generated and the advancements of the sub-fields in the media and entertainment industry will propel the expansion of AI in the media and entertainment. Especially the news industry is rapidly evolving with the aid of artificial intelligence (AI). For instance, In April 2023, an Indian media group unveiled its first full-time artificial intelligence (AI) news anchor, a bot named Sana who presents news updates several times a day. The AI-powered reporter appears on the India Today Group’s Aaj Tak news channel.

Browse the full report description of “Artificial Intelligence (AI) in Media & Entertainment Market Size, Share & Trends Analysis Report by Solutions (Hardware/ Equipment, and Services), and by Application (Gaming, Sports Automatic Productions, Sales and Marketing, Content Capture, Personalization, and Others) Forecast Period (2023-2030)” at https://www.omrglobal.com/industry-reports/ai-in-media-and-entertainment-market

In addition, the adoption of AI in the media and entertainment industry has been growing with an increase in customer demand for more flexibility, choice, personalization, and access to unlimited content. For instance, in June 2023, YouTube made the announcement at Vidcon, building on an initial prototype by Aloud, an AI-powered dubbing service. The streaming giant confirmed it will work with Aloud’s team to integrate the dubbing functionality into its offering. AI platform will transcribe the audio, allowing creators to review and edit the text before the final dubbing. Aloud’s services are limited to English, Spanish, and Portuguese, but Hanif clarified that the service will be extended to other languages in the coming months. Nevertheless, creators may leverage the tool to include multi-language dubs into their videos, a giant step from YouTube’s expansive subtitling options.

Market Coverage

The market number available for – 2022-2030

Base year- 2022

Forecast period- 2023-2030

Segment Covered- 

o By Solutions

o By Application

Regions Covered-

o North America

o Europe

o Asia-Pacific

o Rest of the World

Competitive Landscape- includes, AISportsWatch GmbH, AutomaticTV, EMG Group Plc, EVS Broadcast Equipment S.A., Gearhouse Group., Gravity Media, and others.

Key questions addressed by the report

What is the market growth rate?

Which segment and region dominate the market in the base year?

Which segment and region will project the fastest growth in the market?

Who is the leader in the market?

How are players addressing challenges to sustain growth?

Where is the investment opportunity?

Global AI in Media & Entertainment Market Report Segment

By Solution

  • Hardware/ Equipment
  • Services

By Application

  • Gaming
  • Sports Automatic Productions (Video Production, Broadcasting & Live Streaming and Analytics)
  • Sales and Marketing
  • Content Capture
  • Personalization
  • Other (Talent Identification, Fake Story Recognition and Plagiarized Detection)

Global AI in Media & Entertainment Market Report Segment by Region

North America

United States

Canada

Europe

UK

Germany

Italy

Spain

France

Rest of Europe 

Asia-Pacific

China

India

Japan

South Korea

Rest of Asia-Pacific 

Rest of the World

Latin America 

Middle East & Africa


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