The global Bluetooth speaker market is anticipated to grow at a considerable CAGR of 11.5% during the forecast period (2023–2030). The Bluetooth speakers market is growing rapidly due to several factors, including the increasing demand for portable audio devices, the convenience of Bluetooth technology, and the growing popularity of wireless audio solutions. Consumers are increasingly looking for audio solutions that don't require wires or cables, and Bluetooth speakers offer a wireless alternative to traditional wired speakers. The increasing penetration of Wi-Fi-based networks, as well as the increasing proliferation of connected devices, will be important drivers driving market expansion throughout the forecast period. For instance, according to the WiFi Alliance, the global value of Wi-Fi was $3.3 trillion in 2021, increasing to $4.9 trillion by 2025. As per the same source, the economic value of Wi-Fi in Australia was $34.7 billion in 2021, and that reached to $41.7 billion by 2025.
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Nowadays, features such as speakers' capacity to enable wireless connectivity are expected to boost market growth. For instance, in March 2023, Sonos introduced the Era 300 and 100 Bluetooth speakers, which have WiFi 6, Bluetooth, USB-C line-in, AirPlay 2, and spatial audio. The Sonos Era 300 features a new dual-angled design as well as a focus on spatial sounds. Additionally, in September 2022, the Meizu PANDAER Elvis Presley-branded Bluetooth speaker was introduced in China. The Platinum Unicorn Cyber Speaker has two 48mm loudspeakers and a full-frequency ultra-thin audio device. The new Meizu-Elvis Presley Bluetooth speakers produce deep bass due to passive diaphragm sensor technology.
Market Coverage
• The Market Number Available for – 2022-2030
o Base year- 2022
o Forecast period- 2023-2030
• Segment Covered-
o By Type
o By Application
• Regions Covered-
o North America
o Europe
o Asia-Pacific
o Rest of the World
• Competitive Landscape- Sony Corp., SoundBot, Yamaha Corp., Zebronics, and others.
Key questions addressed in the report
• What is the market growth rate?
• Which segment and region dominated the market in the base year?
• Which segment and region will project the fastest growth in the market?
• How has COVID-19 impacted the market?
o Deviation from the pre-COVID-19 forecast
o Most affected regions and segments
• Who is the leader in the market?
• How are players addressing challenges to sustain growth?
• Where is the investment opportunity?
Global Bluetooth Speaker Market Report Segment
By Type
By Application
Global Bluetooth Speaker Market Report Segment by Region
North America
• US
• Canada
Europe
• UK
• Germany
• Italy
• Spain
• France
• Rest of Europe
Asia-Pacific
• China
• India
• Japan
• South Korea
• Rest of Asia-Pacific
Rest of the World
• Latin America
• Middle East and Africa
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