New Product Launches Driving the Global Botanical Supplement Market

Published: Feb 2024

The global botanical supplement market is anticipated to grow at a considerable CAGR of 6.5% during the forecast period (2023-2031). New product launches to meet the growing demand for botanical supplements from individuals is a key factor driving the growth of the global market. Such recent launches of botanical supplements include-

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In September 2023, botanical extract producer Biotropics Malaysia Berhad has launched BioKesum leaf extract clinically shown to support brain health. This product was launched to meet the increasing demand for brain health and cognitive performance supporting natural ingredients. 

In July 2023, Monteloeder, a subsidiary of SuanNutra has introduced a change on its Eternalyoung anti-ageing botanical blend. This changes includes the incorporation of a vegan, fruit-flavoured gummy into the brand’s mix of four plant-based ingredients to elevate the experience of this skin care solution. Eternalyoung is the result of extensive research and contains several natural polyphenolic compounds that work synergistically to help provide anti-ageing benefits for the skin.

In February 2023, Volunteer Botanicals has launched Regimen, a series of plant-based supplements specifically formulated to help consumers awaken fresh in the morning, manage common aches and pains throughout the day and fall into an easy sleep at the end of the day. Regimen’s three primary formulas, “Awaken,” “Alleviate,” and “Hibernate,” each contain hemp-derived cannabinoids plus a combination of vitamins, minerals and botanical extracts to meet specific daily needs. 

Market Coverage

The market number available for – 2023-2031

Base year- 2023

Forecast period- 2024-2031

Segment Covered- 

o By Form

o By Distribution Channel

Regions Covered-

o North America

o Europe

o Asia-Pacific

o Rest of the World

Competitive Landscape- including Nature's Bounty Co., Himalaya Drug Company, Amway Corp., GNC Holdings Inc., NOW Foods, Dr. Willmar Schwabe GmbH & Co. KG (Nature's Way Products, LLC ), and Gaia Herbs, LLC among others.

Key questions addressed by the report

  • What is the market growth rate?
  • Which segment and region dominate the market in the base year?
  • Which segment and region will project the fastest growth in the market?
  • Who is the leader in the market?
  • How are players addressing challenges to sustain growth?
  • Where is the investment opportunity?

Global Botanical Supplement Market Report Segment

By Form

  • Powder
  • Capsule & Gummies
  • Drinks & Shots

By Distribution Channel

  • Supermarket/Hypermarket
  • Pharmacies/Drug Stores
  • Online 

Global Botanical Supplement Market Report Segment by Region

North America

United States

Canada

Europe

UK

Germany

Italy

Spain

France

Rest of Europe 

Asia-Pacific

China

India

Japan

South Korea

Rest of Asia-Pacific 

Rest of the World

Latin America 

Middle East & Africa


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