Increased Awareness About the Benefits of Moisturizer to Drive the Market Growth

Published: Jul 2023

The global moisturiser market is expected to grow at a CAGR of 6.2% during the forecast period. The top layers of the skin are hydrated by moisturizers. Hence, the primary factor contributing to the market growth includes the rising awareness of the positive benefits of moisturiser across the globe. It supports in sealing the skin, retaining moisture and nutrients while shielding it from irritating external factors. According to the National Institute of Health (NIH), along with minimizing water loss via the skin, moisturisers additionally offer water to the skin and lessen the appearance of flaking skin. The science of developing moisturisers has made great strides recently owing to better knowledge of the composition and purpose of the skin barrier. In order to attain particular benefits, contemporary moisturisers usually mix substances with several modes of action. Occlusive moisturisers provide a barrier that stops water from evaporating or lowers trans epidermal water loss (TEWL) from the skin. The deeper layers of the epidermis and dermis are able to restore the stratum corneum's water supply as a result of this barrier. The most effective occlusive moisturiser is petrolatum. Nearly 99% less water escapes through the epidermis as a result. Other materials that can act as occlusive moisturisers include petroleum, mineral oil, paraffin, and squalene, that are hydrocarbons. 

Browse the full report description of “Moisturizer Market Size, Share & Trends Analysis Report by Product Type (Emollients, Occlusive, and Humectants), by Form (Cream, Lotion, and Gel), and by Distribution Channel (Supermarkets and Hypermarkets, Specialty and Convenience Stores, Pharmacy and drugstore, and Online Retail) Forecast Period (2023-2030)” at https://www.omrglobal.com/industry-reports/moisturiser-market

Moreover, the major market players are coming up with new products to cater to the demand for moisturisers with skin-radiant benefits such as vitamins, antioxidants, and humectants. For instance, in July 2022, Aloisia Beauty launched a new Anti-ageing and brightening collection titled as designed to uncomplicate the quest for youthful, radiant skin. The products are designed to work individually and cooperatively to visibly strengthen, smooth, plump, and brighten skin. They are supported by the science-backed benefits of over 76 vitamins, antioxidants, humectants, and anti-inflammatory ingredients, including the brand's new proprietary anti-aging and brightening complex.

Market Coverage

The market number available for – 2022-2030

Base year- 2022

Forecast period- 2023-2030

Segment Covered-

o By Product Type

o By Form

o By Distribution Channel

Regions Covered-

o North America

o Europe

o Asia-Pacific

o Rest of the World

Competitive Landscape- including Amorepacific Us, Inc., Avon Products, Beiersdorf AG, Colgate-Palmolive Co., Coty Inc., and among others

Key questions addressed by the report

What is the market growth rate?

Which segment and region dominate the market in the base year?

Which segment and region will project the fastest growth in the market?

Who is the leader in the market?

How players are addressing challenges to sustain growth?

Where is the investment opportunity?

Global Moisturizer Market Report Segment

By Product Type

  • Emollients
  • Occlusive
  • Humectants

By Form

  • Cream
  • Lotion
  • Gel

By Distribution Channel

  • Supermarkets and Hypermarkets
  • Specialty Stores
  • Convenience Stores
  • Pharmacy and drugstore
  • Online Retail 

Global Moisturizer Market Report Segment by Region

North America

United States

Canada

Europe

UK

Germany

Italy

Spain

France

Rest of Europe 

Asia-Pacific

China

India

Japan

South Korea

Rest of Asia-Pacific 

Rest of the World

Latin America 

Middle East & Africa


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