Enhanced Utilization of Advanced Technologies and Automobile Electrification to Boost Pickup Truck Market Growth

Published: Feb 2024

The global pickup truck market is anticipated to grow at a CAGR of 7.2% during the forecast period (2024-2031). The transportation sector is one of the largest contributors to anthropogenic US greenhouse gas (GHG) emissions. According to the Inventory of US Greenhouse Gas Emissions and Sinks, transportation accounted for the largest portion (29%) of total US GHG emissions in 2021. To minimize these emissions, several policies and technologies have been proposed; yet, no single technique or technology will be adequate to achieve the reduction needed to meet mitigation objectives. However, electrification is one of the most important projects being looked at to decarbonize the transport sector. The increasing amounts of air pollution brought on by the emissions produced by traditional automobiles also contribute to environmental issues. As a result of this, manufacturers are using electrification to promote zero emissions while preserving a clean, breathing atmosphere. The US made significant policy progress towards decarbonizing transport in 2022, including through the Inflation Reduction Act, which contains a suite of policies designed to accelerate EV adoption and production of biofuels, synthetic fuel, and hydrogen. To meet the country's 2050 net zero emissions targets, the US Environmental Protection Agency (EPA) recently proposed multi-pollutant emissions standards for light- and heavy-duty vehicles. The US Departments of Energy and Transportation jointly outlined a bold framework for transport decarbonization. 

Browse the full report description of “Pickup Truck Market Size, Share & Trends Analysis Report by Truck Type (Small Size, Medium Size, Full Size), by Cabin Type (Drivetrain, Interior, Body, Electrical & Electronics and Chassis), by Cabin Configuration (Regular Cabin, Crew Cabin, Extended Cabin and Extended Crew Cabin), and by Propulsion Type (Diesel, Petrol, Electric and Other) Forecast Period (2024-2031)” at https://www.omrglobal.com/industry-reports/pickup-truck-market

The majority of pickup truck models, currently, come with mirror-mounted cameras that enable drivers to see the side of a trailer being hauled, making it easier for users to handle trucks and trailers once they are connected directly. Modern pickup trucks come with advanced technology features such as enhanced connection, all-wheel drive, and automatic transmission. For instance, in July 2023 Mitsubishi Motors Corporation premiered the fully redesigned Triton one-ton pickup truck in Bangkok, Thailand with features such as upgraded drive modes and electronically controlled Active Yaw Control (AYC) combined with Super Select 4WD-II system. It has a newly developed 2.4L clean diesel turbo engine that significantly boosts environmental performance and power. Therefore, increased integration of advanced technologies in trucks is anticipated to boost the pickup truck market in the forecasted years.

Market Coverage

The market number available for – 2023-2031

Base year- 2023

Forecast period- 2024-2031

Segment Covered- 

o By Truck Type

o By Cabin Type

o By Cabin Configuration

o By Propulsion Type

Regions Covered-

o North America

o Europe

o Asia-Pacific

o Rest of the World

Competitive Landscape- includes Ford Motor Company, Mahindra & Mahindra Ltd., Mitsubishi Motors Corp., TATA Motors Ltd., and Toyota Motor Corp.

Key questions addressed by the report

  • What is the market growth rate?
  • Which segment and region dominate the market in the base year?
  • Which segment and region will project the fastest growth in the market?
  • Who is the leader in the market?
  • How are players addressing challenges to sustain growth?
  • Where is the investment opportunity?

Global Pickup Truck Market Report Segment

By Truck Type

  • Small
  • Medium
  • Full Size

By Cabin Type

  • Drivetrain
  • Interior
  • Body
  • Electrical & Electronics
  • Chassis

By Cabin Configuration

  • Regular Cabin
  • Crew Cabin
  • Extended Cabin
  • Extended Crew Cabin

By Propulsion Type

  • Diesel
  • Petrol
  • Electric
  • Other (Hybrid, CNG)

Global Pickup Truck Market Report Segment by Region

North America

United States

Canada 

Europe

UK

Germany

Italy

Spain

France

Rest of Europe 

Asia-Pacific

China

India

Japan

South Korea

Rest of Asia-Pacific 

Rest of the World

Latin America 

Middle East & Africa


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