Orion Market Research Pvt. Ltd. info@omrglobal.com +91 780-304-0404
✦ OMR Consulting Services

Custom Research,
Built Around
Your Strategy

We go beyond the data to deliver actionable insights that drive real-world impact. Deep domain expertise, bottom-up market intelligence, and practical industry know-how — so you can move ahead with absolute clarity.

20+ Domains covered globally
PDF + Advisory Call included
100% Custom to your objectives
What You'll Receive
Everything in one structured document
  • 📊
    Market Size & Demand
    TAM, SAM & revenue potential
  • 🔍
    Competitor Analysis
    Top 10–20 players, pricing, gaps
  • 🏁
    Market Entry Strategy
    GTM, barriers, location guidance
  • ⚖️
    Legal & Regulatory
    All registrations & approvals
  • 📈
    Growth Forecast
    3–5 year projections & scenarios
DID YOU KNOW?

We completed over 50 custom research engagements last year, generating a combined strategic impact of $40M+ in business decisions for our clients.

Trusted by Global Leaders
Siemens Pfizer Toyota Unilever Samsung McKinsey Microsoft Nestlé Nokia Coca-Cola Siemens Pfizer Toyota Unilever Samsung McKinsey Microsoft Nestlé Nokia Coca-Cola
Who This Is For

Built for Enterprises &
Strategic Decision-Makers

Whether you're entering a new market or strengthening your competitive position, this engagement gives you the clarity to act with confidence.

Expanding into a new market and need structured intelligence before committing capital
Expanding into a new city or region and want to understand demand, competition, and entry dynamics
Evaluating acquisition targets and need independent validation beyond what advisors tell you
Launching a product or service and want to understand real pricing, gaps, and positioning
Unsure about regulatory exposure or compliance gaps — and don't want surprises after investing
Operating with a defined research budget but need analyst-grade market intelligence to make sound decisions
💡
If you're committing significant capital to a new market, product, or geography — validate your opportunity first. One missed regulatory gap or overestimated demand signal can cost far more than this engagement.
What You'll Receive

Your Complete Consulting
Engagement

Five research modules delivered as one actionable document — plus a strategy call to clarify your next steps.

1
Market Size & Demand Validation
Understand if the market is big enough to justify your investment
+

We size the opportunity at multiple levels so you know the real ceiling of your market — not just a guess.

  • Total Addressable Market (TAM)
  • Serviceable Available Market (SAM)
  • Region-level demand indicators
  • Realistic revenue potential estimation
2
Competitive Landscape (Top 5–20 Players)
Know who you're up against — and where you can differentiate
+

A structured analysis of the competitive field in your target sector — with actionable insights.

  • Key competitors in target area
  • Pricing comparison across players
  • Service positioning analysis
  • Market saturation insights
  • Gap & opportunity mapping
  • Differentiation recommendations
3
Market Entry & GTM Strategy
Location and go-to-market structure directly impacts profitability
+

A data-driven look at where demand is highest and how to structure your entry for maximum impact.

  • High-demand zones identified
  • Entry barrier identification
  • Channel & distribution strategy
  • Micro-location strategy
  • Optimal timing recommendations
  • Partnership opportunities mapped
4
Legal & Regulatory Requirements
Avoid regulatory surprises after investing
+

A complete compliance checklist specific to your business type, geography, and sector.

  • Required business registrations
  • Local & state-specific licenses
  • Sector-specific approvals
  • GST & tax compliance checklist
  • Estimated approval timelines
  • Common compliance pitfalls
5
Growth Forecast & Financial Modelling
Defensible numbers for board presentations and investment decisions
+

Quantitative and qualitative forecasting grounded in verified market data — not assumptions.

  • 3–5 year market growth projections
  • Scenario planning (base, bull, bear)
  • Revenue potential by segment
  • Key growth drivers & risk factors
How It Works

Simple 4-Step Process

From your brief to a complete, actionable consulting deliverable — structured and efficient.

📋
Step 01
Discovery Call
Tell us your business challenge, target market, and objectives via a brief consultation.
🔬
Step 02
Proposal Design
Analysts craft a detailed research scope, methodology, timeline, and pricing structure.
📄
Step 03
Receive Report
Your complete consulting engagement arrives as a structured, actionable PDF document.
📞
Step 04
Strategy Call
Advisory call to walk through findings, clarify execution steps, and define next actions.
⏱ Delivery in 10–15 working days from brief submission
Why Not Just Buy a Syndicate Report?

Because generic data is not a strategy.

Off-the-shelf reports tell you what happened industry-wide. OMR Consulting tells you what it means for your specific business.

❌ Generic Syndicate Reports
  • Industry-wide data not aligned to your objectives
  • No scoping — one-size-fits-all methodology
  • Static documents with no advisory support
  • Weeks of internal effort to interpret findings
  • Outdated by the time you receive them
✅ OMR Consulting
  • Fully customized to your business and geography
  • Elaborate scoping — organization-specific insights
  • Advisory call included to walk through findings
  • Decision-ready output aligned to your context
  • Fresh primary and secondary research per engagement
What We Do

Intelligence Practice Areas

Every engagement is built around a specific intelligence need. Select a practice area to see exactly what we deliver — or combine them for a cross-functional study.

Practice 01

Market Research & Strategy

Our clients use Market Research and Strategy intelligence to design better products, improve user experience, and craft a sharper marketing strategy. We translate raw market data into decisions your teams can act on immediately.

Typical deliverable
Strategy Research Report + Analyst Briefing Call
Discuss Your Scope
01
Total & Serviceable Market Sizing
TAM, SAM, and SOM quantified with a traceable, bottom-up methodology
02
Consumer & Buyer Behaviour Research
How target customers think, decide, and purchase — by segment
03
Product-Market Fit Assessment
Does your offer match actual needs and priorities in the target market?
04
Go-to-Market Strategy Design
Channel selection, launch sequencing, and positioning strategy
05
Marketing Intelligence & Campaign Insights
Messaging benchmarks, share of voice, and audience targeting data
06
Demand Driver Decomposition
Structural forces behind growth, saturation, or contraction in your sector
Practice 02

Market Forecast

A majority of our clients use quantitative and qualitative forecasting to plan ahead. We build defensible, scenario-tested projections — because an accurate sales forecast isn't optional, it's the foundation of every sound business decision.

Typical deliverable
3–5 Year Forecast Model + Scenario Planning Brief
Discuss Your Scope
01
3–5 Year Volume & Revenue Projections
Forward-looking estimates by segment, region, and product category
02
Scenario Planning (Base / Bull / Bear)
Three-track projections stress-tested against key risk variables
03
Sales Forecast Validation
External cross-check against your internal projections and assumptions
04
Demand Signal Tracking
Leading indicators and early-warning data points for your sector
05
Price Trend Forecasting
Forward-looking price intelligence by market tier and geography
06
Capacity & Supply Outlook
Production capacity forecasts and supply-side constraint analysis
Practice 03

Sector Analysis

We provide statistical sector analysis covering size, demographics, pricing, competition, and structural dynamics. A foundation-level study for any business that needs to understand an industry before operating within it.

Typical deliverable
Sector Intelligence Report + Data Appendix
Discuss Your Scope
01
Industry Structure & Value Chain Mapping
Who does what, where margins sit, and how the sector is organised
02
Demographic & End-User Profiling
Buyer breakdown by size, type, geography, and purchasing power
03
Regulatory & Policy Landscape
Rules, standards, and policy trends shaping the sector
04
Technology & Innovation Scan
Emerging technologies, disruption vectors, and adoption curves
05
Trade Flow & Import/Export Intelligence
Cross-border movement data for sourcing, capacity, and distribution planning
06
Sector Risk Assessment
Macro, regulatory, and competitive risks ranked by impact and likelihood
Practice 04

Pricing & Branding

We enable businesses to set competitive prices and strengthen their branding strategy to achieve long-term growth. Pricing isn't guesswork — we build it on verified market data, willingness-to-pay research, and competitor benchmarks.

Typical deliverable
Pricing Strategy Report + Brand Positioning Brief
Discuss Your Scope
01
Competitor Pricing Benchmarking
Actual price points by channel, region, and customer tier
02
Willingness-to-Pay Research
What customers will actually pay — and what drives price sensitivity
03
Price Architecture & Tier Design
Entry, mid, and premium pricing structures mapped to segment needs
04
Brand Perception & Positioning Audit
How your brand is seen vs. competitors in the target market
05
Messaging & Differentiation Strategy
Where your value proposition can stand apart from the competition
06
Launch Pricing Recommendations
Optimal entry price with rationale, risk flags, and adjustment triggers
Practice 05

Corporate Profiling

We profile companies to help them elevate and build their reputation in the industry — and help our clients understand the organisations they compete with, partner with, or plan to acquire. Deep intelligence on the entities that matter most to your business.

Typical deliverable
Corporate Dossier + Stakeholder Map
Discuss Your Scope
01
Company Overview & Financial Snapshot
Ownership structure, revenue estimates, headcount, and key financials
02
Strategic Roadmap & Growth Direction
Announced priorities, capex plans, and market expansion moves
03
Key Decision-Maker Mapping
Leadership profiles, reporting lines, and buyer influence patterns
04
Partnership & Alliance Tracking
JV activity, distribution agreements, and ecosystem dependencies
05
Reputation & Sentiment Scan
Media presence, regulatory history, and market perception analysis
06
M&A Target Assessment
Acquisition readiness, red flags, and strategic fit evaluation
Practice 06

Feasibility Study & GTM

We provide a clear-cut vision of supply and demand, financial requirements, site analysis, and go-to-market strategy. Before you commit capital, we validate the opportunity end-to-end — so your launch is grounded in evidence, not optimism.

Typical deliverable
Feasibility Report + GTM Roadmap + Advisory Call
Discuss Your Scope
01
Opportunity Validation Assessment
Is the demand real, durable, and accessible for your specific business?
02
Financial Viability Modelling
Revenue potential, cost structure, capex requirements, and break-even
03
Location & Site Intelligence
Demand density, infrastructure, labour availability, and logistics fit
04
Regulatory & Compliance Roadmap
Licences, approvals, and timelines specific to your sector and geography
05
Go-to-Market Execution Plan
Channel strategy, launch sequence, and milestone-based entry roadmap
06
Risk & Barrier Register
Key risks ranked by impact — each with a mitigation path
Practice 07

Lead Generation

We assist clients to record and evaluate data on potential leads in a particular market. Not raw contact lists — structured prospect intelligence that your sales team can act on immediately with context, not just names.

Typical deliverable
Qualified Prospect Database + Segment Brief
Discuss Your Scope
01
Prospect Universe Mapping
Complete list of target organisations by sector, size, and geography
02
Decision-Maker Contact Intelligence
Verified contacts with role, seniority, and buying authority
03
Lead Qualification Scoring
Prioritised prospects ranked by fit, intent signals, and opportunity size
04
Account Intelligence Briefs
One-pager per key account — context your team needs before any outreach
05
Market Penetration Analysis
Whitespace and underpenetrated segments with the highest conversion potential
Practice 08

Competitive Analysis

We identify competitors in your industry and assess their strengths and weaknesses to gain insight. Know the field before you enter it — and find the gaps your rivals haven't closed yet.

Typical deliverable
Competitive Landscape Report + Differentiation Brief
Discuss Your Scope
01
Competitor Deep-Dives (5–20 Players)
Revenue, capacity, product portfolio, pricing, and strategic direction
02
Market Share Estimation
Share held by each key player with concentration and HHI analysis
03
Strengths & Weaknesses Assessment
Structured evaluation of each competitor's strategic advantages and gaps
04
Whitespace & Gap Identification
Underserved segments, unmet needs, and geographic opportunities
05
Strategic Move Tracking
Capex announcements, product launches, partnerships, and M&A activity
06
Differentiation Roadmap
Where and how you can stand apart — with evidence to back each claim
Pricing

Straightforward. No surprises.

Spend a fraction of your project budget to get the intelligence that protects your investment decisions.

Growth Plan
Strategic Consulting
For complex multi-market or high-investment engagements
Custom pricing
Based on scope — contact us for a quote

  • Everything in Standard, plus:
  • Deep Competitor Mapping (up to 20)
  • Revenue Projection Model
  • Risk Analysis & Scenario Planning
  • Deeper GTM & Location Strategy
  • 60-min Advisory Call
📞 Schedule a Consultation
OMR at a Glance

Why Clients Trust OMR Global

Orion Market Research helps multinational and domestic enterprises with in-depth market insights and reliable intelligence across 20+ business domains.

20+
Business domains covered across global markets
50+
Countries served across all major geographies
100%
Custom scope tailored to your exact business objectives
Hear From Our Clients

12,000+ Success Stories
and Counting

"
Clear, Actionable Insights Tailored to Our Needs
OMR's team was professional and deeply knowledgeable. They delivered a customized study that aligned perfectly with our business objectives and exceeded our expectations in both depth and clarity.
DH
Dr. Hazel M. & Dr. Kabamba A.
Council for Scientific and Industrial Research
"
Reliable Delivery, Professional Support
OMR delivered exactly what we needed — high-quality research, right on time. Their professionalism and responsiveness throughout the engagement were much appreciated.
JF
Johanna F.
Senior Trade Analyst, Italian Trade Agency
"
Focused Research That Informs Planning
Our collaboration with OMR was smooth from start to finish. The insights directly supported our internal market assessments and gave us the confidence to proceed with our expansion.
MR
Mark R.
PA's Management Group

Don't guess. Validate.

One customized engagement. Five research modules. Advisory support. Everything you need to move forward with confidence.