Direct-to-Consumers Market

Direct-to-Consumers Market Size, Share & Trends Analysis Report by End-user (Fashion, Consumer Electronics, Beauty And Personal Care, Home Decor, Health Care, Others), by Distribution Channel (E-commerce Platform, Community Platform, Social Media, Retail Store) Forecast Period (2024-2031)

Published: Apr 2024 | Report Code: OMR2028245 | Category : Consumer Goods | Delivery Format: /

Direct-to-Consumers market is anticipated to grow at a significant CAGR of 15.7% during the forecast period (2024-2031). In D2C business model manufacturers, retailers or distributors market, sell, and ship their products directly to consumers, without relying on any intermediaries. Manufacturers can create their own end-to-end brand experiences and sales and marketing strategies with D2C. They can adjust offerings and change the proposal in response to changing client needs and feedback.

global direct-to-consumers market dynamics

Market Dynamics

Inbuilt Benefits of D2C to Drive Global market GrowthD2C distribution gives brands immediate access to customers and channels, providing opportunities to distribute new innovative products, promotions and trials. Businesses that use a D2C strategy have easier access to large amounts of customer data, which helps them enhance their sales efforts and gain a deeper understanding of the customer lifecycle, purchasing patterns, and evolving demands. D2C is viewed by brands as an opportunity to improve their marketing, upselling, and cross-selling efforts. Many rely on their data to provide personalized content and subscription-based services.

Product designing and strategies that benefits D2C model

D2C model have more alternatives for product testing. Brands can decide which items to make, in what quantities, and where. They can also do beta testing for a freshly designed product or establish a limited-time offer or pre-sell it. This makes it possible for brands to test their finance and marketing strategies, which was previously difficult for brands who were connected to their customers through other merchants and resellers. With D2C, manufacturers have greater freedom to give their consumers better support and service. Through focused marketing efforts, they can also make direct relationship with customers which enables in building trust and increase customer retention.

Market Segmentation

Our in-depth analysis of the global direct-to-consumers market includes the following segments by end-user and distribution channel:

  • Based on end-user, the market is sub-segmented fashion, consumer electronic, beauty and personal care, home décor, health care, other.
  • Based on the distribution channel, the market is divided into e-commerce platform, community platform, social media, retail store.

E-Commerce Platform to Exhibit Significant Growth in the Global market

The significant growth of e-commerce platform has made significant contribution to the growth of the global D2C market. Customers prefer online purchases as compared to in-store shopping owing to the lower prices. The e-commerce is on the rise owing to several factors which includes

  • A growing number of businesses are going D2C for designing, manufacturing, marketing, selling, and shipping their goods without involvement of any intermediaries.
  • Warehouses are diversifying in size and location, with micro-fulfillment centers closer to customers for faster delivery.
  • Supply chains are adopting practices like electric AI/ML to reduce the supply time.

Regional Outlook

The global D2C market is further segmented based on geography including North America (the US, and Canada), Europe (UK, Italy, Spain, Germany, France, and the Rest of Europe), Asia-Pacific (India, China, Japan, South Korea, and Rest of Asia), and the Rest of the World (the Middle East & Africa, and Latin America). 

North America Holds Major Market Share

The growth of the D2C in North American market is due to the competitiveness of its players. The US online retailing market share has rose from 9.7% in 2012 to 18.8% in 2022. D2C companies are deeply rooted in a digital and online presence, cutting out the intermediaries, and shipping their products D2C. Better pricing, free, fast, and convenient delivery, and easy returns are some of the reasons why online shoppers prefer buying directly from manufacturers.The US is the headquarter of many ecommerce groups and market places such as Warby Parker and Kylie Cosmetics which has a global reach and leading to the market growth.

Global Direct-to-Consumers Market Growth by Region 2024-2031

global direct-to-consumers market growth, by region

Asia-Pacific is the Fastest Growing Direct-to-Consumers Market

The growing number of shopping platforms across the emerging economies of Asia-Pacificthat provide companies with their own official branded stores is a key factor driving the regional market growth. The D2Cmarket in India has grown significantly due to increases in e-commerce and internet penetration. Additionally, there exists a significant rise in consumer tech awareness in millennial and gen-z customer base which is causing a rise in demand for D2C shopping. In Indian market, D2C platforms hosts huge sales during festivals season. Every two weeks or week, D2C brands post events and promotions with deeper discounts on their websites. All of these factors are causing a rise in Asia- Pacific D2C market.

Market Players Outlook

global direct-to-consumers market players outlook

*Note: Major Players Sorted in No Particular Order.

The major companies serving the global direct-to-consumers market include Delhivery Ltd., Blue Dart Express Ltd., DTDC Express Ltd., Ekart Logistics and FedExamong others. The market players are increasingly focusing on business expansion and product development by applying strategies such as collaborations, mergers, and acquisitions to stay competitive in the market. For instance,in December 2023, Wipro Consumer Care, enters in D2C space with Bio-essence. The company has launched ready-to-cook breakfast and south-indian snacks. It is also planning to expand in the premium beauty segment such as moisturizers, facial cleaners and toners.

The Report Covers

  • Market value data analysis of 2023 and forecast to 2031.
  • Annualized market revenues ($ million) for each market segment.
  • Country-wise analysis of major geographical regions.
  • Key companies operating in the global direct-to-consumers market. Based on the availability of data, information related to new product launches, and relevant news is also available in the report.
  • Analysis of business strategies by identifying the key market segments positioned for strong growth in the future.
  • Analysis of market-entry and market expansion strategies.
  • Competitive strategies by identifying ‘who-stands-where’ in the market.

1. Report Summary

Current Industry Analysis and Growth Potential Outlook

1.1. Research Methods and Tools

1.2. Market Breakdown

1.2.1. By Segments

1.2.2. By Region

2. Market Overview and Insights

2.1. Scope of the Report

2.2. Analyst Insight & Current Market Trends

2.2.1. Key Findings

2.2.2. Recommendations

2.2.3. Conclusion

3. Competitive Landscape

3.1. Key Company Analysis

3.2. Blue Dart Express Ltd.

3.2.1. Overview

3.2.2. Financial Analysis 

3.2.3. SWOT Analysis

3.2.4. Recent Developments

3.3. Delhivery Ltd.

3.3.1. Overview

3.3.2. Financial Analysis 

3.3.3. SWOT Analysis

3.3.4. Recent Developments

3.4. Deutsche Post AG (DHL) 

3.4.1. Overview

3.4.2. Financial Analysis 

3.4.3. SWOT Analysis

3.4.4. Recent Developments

3.5. Key Strategy Analysis?

4. Market Segmentation

4.1. Global Direct-to-Consumer Market by End-User

4.1.1. Fashion 

4.1.2. Consumer electronic 

4.1.3. Beauty and Personal Care 

4.1.4. Home decor 

4.1.5. Health care

4.1.6. Other(grocery and gourmet)

4.2. Global Direct-to-Consumer Market by Distribution Channel

4.2.1. E-commerce platform

4.2.2. Community platform

4.2.3. Social media

4.2.4. Retail store

5. Regional Analysis

5.1. North America

5.1.1. United States

5.1.2. Canada

5.2. Europe

5.2.1. UK

5.2.2. Germany

5.2.3. Italy

5.2.4. Spain

5.2.5. France

5.2.6. Rest of Europe 

5.3. Asia-Pacific

5.3.1. China

5.3.2. India

5.3.3. Japan

5.3.4. South Korea

5.3.5. Rest of Asia-Pacific 

5.4. Rest of the World

6. Company Profiles 

6.1. DTDC Express Ltd.

6.2. Ecom Express Ltd.

6.3. Ekart Logistics

6.4. FedEx

6.5. Gati Express & Supply Chain Private Ltd.

6.6. Pickrr

6.7. Shadowfax

6.8. ShipBob Inc.

6.9. Shiprocket

6.10. Shipyaari

6.11. XPO Inc.

1. GLOBAL DIRECT-TO-CONSUMER MARKET RESEARCH AND ANALYSIS BY END-USER, 2023-2031 ($ MILLION)

2. GLOBAL FASHION IN DIRECT-TO-CONSUMER MARKET RESEARCH AND ANALYSIS BY REGION, 2023-2031 ($ MILLION)

3. GLOBAL COSUMER ELECTRONICSIN DIRECT-TO-CONSUMER MARKET RESEARCH AND ANALYSIS BY REGION, 2023-2031 ($ MILLION)

4. GLOBAL BEAUTY AND PERSONAL CARE IN DIRECT-TO-CONSUMER MARKET RESEARCH AND ANALYSIS BY REGION, 2023-2031 ($ MILLION)

5. GLOBAL HOME DECOR IN DIRECT-TO-CONSUMER MARKET RESEARCH AND ANALYSIS BY REGION, 2023-2031 ($ MILLION)

6. GLOBAL HEALTH CARE IN DIRECT-TO-CONSUMER MARKET RESEARCH AND ANALYSIS BY REGION, 2023-2031 ($ MILLION)

7. GLOBAL OTHERS IN DIRECT-TO-CONSUMER MARKET RESEARCH AND ANALYSIS BY REGION, 2023-2031 ($ MILLION)

8. DIRECT-TO-CONSUMER MARKET RESEARCH AND ANALYSIS BY DISTRIBUTION CHANNEL,2023-2031 ($ MILLION)

9. GLOBALE-COMMERCE PLATFORM INDIRECT-TO-CONSUMER MARKET RESEARCH AND ANALYSIS BY REGION, 2023-2031 ($ MILLION)

10. GLOBAL COMMUNITY PLATFORM IN DIRECT-TO-CONSUMER MARKET RESEARCH AND ANALYSIS BY REGION, 2023-2031 ($ MILLION)

11. GLOBAL SOCIAL MEDIA PLATFROM INDIRECT-TO-CONSUMER MARKET RESEARCH AND ANALYSIS BY REGION, 2023-2031 ($ MILLION)

12. GLOBAL RETAIL STORES IN DIRECT-TO-CONSUMER MARKET RESEARCH AND ANALYSIS BY REGION, 2023-2031 ($ MILLION)

13. NORTH AMERICAN DIRECT-TO-CONSUMER MARKET RESEARCH AND ANALYSIS BY COUNTRY, 2023-2031 ($ MILLION)

14. NORTH AMERICAN DIRECT-TO-CONSUMER MARKET RESEARCH AND ANALYSIS BY END-USER, 2023-2031 ($ MILLION)

15. NORTH AMERICAN DIRECT-TO-CONSUMER MARKET RESEARCH AND ANALYSIS BY DISTRIBUTION CHANNEL, 2023-2031 ($ MILLION)

16. EUROPEAN DIRECT-TO-CONSUMER MARKET RESEARCH AND ANALYSIS BY COUNTRY, 2023-2031 ($ MILLION)

17. EUROPEAN DIRECT-TO-CONSUMER MARKET RESEARCH AND ANALYSIS BY END-USER, 2023-2031 ($ MILLION)

18. EUROPEAN DIRECT-TO-CONSUMER MARKET RESEARCH AND ANALYSIS BY DISTRIBUTION CHANNEL, 2023-2031 ($ MILLION)

19. ASIA-PACIFIC DIRECT-TO-CONSUMER MARKET RESEARCH AND ANALYSIS BY COUNTRY, 2023-2031 ($ MILLION)

20. ASIA-PACIFICDIRECT-TO-CONSUMER MARKET RESEARCH AND ANALYSIS BY END-USER, 2023-2031 ($ MILLION)

21. ASIA-PACIFICDIRECT-TO-CONSUMER MARKET RESEARCH AND ANALYSIS BY DISTRIBUTION CHANNEL, 2023-2031 ($ MILLION)

22. REST OF THE WORLD DIRECT-TO-CONSUMER MARKET RESEARCH AND ANALYSIS BY REGION, 2023-2031 ($ MILLION)

23. REST OF THE WORLD DIRECT-TO-CONSUMER MARKET RESEARCH AND ANALYSIS BY END-USER, 2023-2031 ($ MILLION)

24. REST OF THE WORLD DIRECT-TO-CONSUMER MARKET RESEARCH AND ANALYSIS BY DISTRIBUTION CHANNEL, 2023-2031 ($ MILLION)

1. DIRECT-TO-CONSUMER MARKET SHAREBY END-USER, 2023 VS 2031 (%)

2. GLOBAL FASHION INDIRECT-TO-CONSUMER MARKET SHARE BY REGION, 2023 VS 2031 (%)

3. GLOBAL CONSUMER ELECTRONICSIN DIRECT-TO-CONSUMER MARKET SHARE BY REGION, 2023 VS 2031 (%)

4. GLOBAL BEAUTY AND PERSONAL CARE IN DIRECT-TO-CONSUMER MARKET SHARE BY REGION, 2023 VS 2031 (%)

5. GLOBAL HOME DECOR INDIRECT-TO-CONSUMER MARKET SHARE BY REGION, 2023 VS 2031 (%)

6. GLOBAL HEALTH CAREIN DIRECT-TO-CONSUMER MARKET SHARE BY REGION, 2023 VS 2031 (%)

7. GLOBAL OTHERS IN DIRECT-TO-CONSUMER MARKET SHARE BY REGION, 2023 VS 2031 (%)

8. DIRECT-TO-CONSUMER MARKET SHAREBY DISTRIBUTION CHANNEL, 2023 VS 2031 (%)

9. GLOBALE-COMMERCE PLATFORMIN DIRECT-TO-CONSUMER MARKETSHARE BY REGION, 2023 VS 2031 (%)

10. GLOBAL COMMUNITY PLATFORM IN DIRECT-TO-CONSUMER MARKET SHARE BY REGION, 2023 VS 2031 (%)

11. GLOBALSOCIAL MEDIA PLATFROMIN DIRECT-TO-CONSUMER MARKETSHARE BY REGION, 2023 VS 2031 (%)

12. GLOBAL RETAIL STORESIN DIRECT-TO-CONSUMER MARKET SHARE BY REGION, 2023 VS 2031 (%)

13. DIRECT-TO-CONSUMER MARKET SHARE BY REGION, 2023 VS 2031 (%)

14. US DIRECT-TO-CONSUMER MARKET SIZE, 2023-2031 ($ MILLION)

15. CANADA DIRECT-TO-CONSUMER MARKET SIZE, 2023-2031 ($ MILLION)

16. UK DIRECT-TO-CONSUMER MARKET SIZE, 2023-2031 ($ MILLION)

17. FRANCE DIRECT-TO-CONSUMER MARKET SIZE, 2023-2031 ($ MILLION)

18. GERMANY DIRECT-TO-CONSUMER MARKET SIZE, 2023-2031 ($ MILLION)

19. ITALY DIRECT-TO-CONSUMER MARKET SIZE, 2023-2031 ($ MILLION)

20. SPAIN DIRECT-TO-CONSUMER MARKET SIZE, 2023-2031 ($ MILLION)

21. REST OF EUROPE DIRECT-TO-CONSUMER MARKET SIZE, 2023-2031 ($ MILLION)

22. INDIA DIRECT-TO-CONSUMER MARKET SIZE, 2023-2031 ($ MILLION)

23. CHINA DIRECT-TO-CONSUMER MARKET SIZE, 2023-2031 ($ MILLION)

24. JAPAN DIRECT-TO-CONSUMER MARKET SIZE, 2023-2031 ($ MILLION)

25. SOUTH KOREA DIRECT-TO-CONSUMER MARKET SIZE, 2023-2031 ($ MILLION)

26. REST OF ASIA-PACIFIC DIRECT-TO-CONSUMER MARKET SIZE, 2023-2031 ($ MILLION)

27. REST OF THEWORLD DIRECT-TO-CONSUMER MARKET SIZE, 2023-2031 ($ MILLION)

28. LATIN AMERICA DIRECT-TO-CONSUMER MARKET SIZE, 2023-2031 ($ MILLION)

29. MIDDLE EAST AND AFRICA DIRECT-TO-CONSUMER MARKET SIZE, 2023-2031 ($ MILLION)