The European retail automation market is anticipated to at a CAGR of 9.8% during the forecast period. Increasing focus on employments, change in retail structuration, development of private labels, increase in the number of shops and commercial sales areas have all contributed to the growth of the European retail automation market. The development of technologies in parallel with structured back-office organizations and increasing concentration on improving customer services and profit margins have also caused a surge in the growth of the European retail automation market.

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Further, the logistics sector contributes to a significant portion of the GDP across the region. According to the EU, it ranges from around 6% in Denmark, France, Ireland, and Italy, to 10% in Poland. Besides, the risk-return profile of European logistics properties is higher compared to offices and high street retail. These factors are expected to attract investments in this sector, which will lead to the growth of this market. Countries including the UK and Germany are exhibiting growth potential, owing to an increase in shipping services. In 2018, around 2.8 billion and 3.2 billion packages and parcels were delivered in the UK and Germany, respectively, as per the same source. Due to this high volume of freight movement, companies such as FedEx, UPS, and DHL will require mega-distribution centers equipped with automation solutions.

The European retail automation market is segmented based on components, and end-user. Based on the component, the retail automation market is segmented into hardware and software. To sub-segmentize, the hardware is based on barcode scanner, POS systems, vending machines, self-scan checkout systems, other hardware types. Software is further evaluated as workforce management software, supply chain, inventory management software, retails apps and online store applications. On the basis of, the market is classified into supermarkets/hypermarkets, convenience stores, fuel stations, and Other. 

Country-wise, the market is segmented into the UK, Germany, France, Italy, Spain, and Rest of Europe. Germany is leading the market in Europe with extensive resources and investment in the past decade. The discount stores have experienced the highest growth in terms of outlets over the past decade, which has benefitted the retail automation service providers in Germany. France is expected to hold the highest potential in terms of growth rate, with the country maintaining its colossal retail industry.

In recent years, foreign companies have been entering the European market. Some have entered with investments, like the partnership of Blackstone Group LP and Goldman Sachs with Mirastar, an M7- backed European retail platform, and are keen on making further investments in Europe. Others have entered through expansion, such as PARCEL Perform in Germany and Crane Worldwide Logistics in Belgium. There were a few acquisition activities in the market, such as the procurement of Panalpina by DSV, Dema Service by C.H. Robinson, and BDA Logistics Innovation (BDA) by Carousel Logistics. Also, the development of autonomous baggage handling systems by Vanderlande, and the introduction of Aeolix, a European data-sharing network for logistics, are some of the major innovations in retailing in the region. Despite new entrants in the market, retail infrastructure in some major European countries is not conducive to adopting automation, resulting in less-than-expected market growth.

Research Methodology

The market study of the European retail automation market is incorporated by extensive primary and secondary research conducted by the research team at OMR.  Secondary research has been conducted to refine the available data to breakdown the market in various segments, derive total market size, market forecast, and growth rate. Different approaches have been worked on to derive the market value and market growth rate. Our team collects facts and data related to the market from different geography to provide a better regional outlook. In the report, the country-level analysis is provided by analyzing various regional players, regional tax laws and policies, consumer behavior and macro-economic factors. Numbers extracted from secondary research have been authenticated by conducting proper primary research. It includes tracking down key people from the industry and interviewing them to validate the data. This enables our analyst to derive the closest possible figures without any major deviations in the actual number. Our analysts try to contact as many executives, managers, key opinion leaders, and industry experts. Primary research brings authenticity in our reports.

Secondary Sources Include

• Financial reports of companies involved in the market.
• Whitepapers, research-papers, and news blogs.
• Company websites and their product catalog.

The report provides an in-depth analysis of market size, intended quality of the service preferred by consumers. The report will serve as a source for a 360-degree analysis of the market thoroughly integrating different models.

Market Segmentation

1. European Retail Automation Market Research and Analysis by Component
2. European Retail Automation Market Research and Analysis by End-User

The Report Covers

• Comprehensive research methodology of the European retail automation market.
• This report also includes a detailed and extensive market overview with the key analyst insights.
• An exhaustive analysis of macro and micro factors influencing the market guided by key recommendations.
• Analysis of regional regulations and other government policies impacting the European retail automation market.
• Insights about market determinants which are stimulating the European retail automation market.
• Detailed and extensive market segments with the regional distribution of forecasted revenues.
• Extensive profiles and recent developments of market players.