Handheld Game Console Market

Handheld Game Console Market Size, Share & Trends Analysis Report by Product (PlayStation, Xbox, Razer Switchblade, Nintendo Switch, and Others (Steam Deck, ROG Ally), by Platform (iOS, Android, Windows, and Linux), and by End-Users (Adults and Children), Forecast Period (2023-2030)

Published: Mar 2024 | Report Code: OMR2028201 | Category : Electronic Devices | Delivery Format: /

Handheld Game Console market is anticipated to grow at a CAGR of 8.2% during the forecast period (2023-2030) owing to the technological advancements, increasing disposable incomes, changing consumer preferences and the rising availability of various gaming options. The ability to play games online as well as the anywhere without the need for an Internet connection is one of the major benefits of portable gaming consoles. Additionally, the fact that these consoles are lighter and more compact than home video game consoles has helped the market expand further. Technological developments have been a major growth driver in the market. The hardware and software technologies utilized in game consoles have undergone continuous innovation and improvement over time by the console manufacturers. The most notable technical development in game consoles has been the graphics technology; graphics quality has significantly improved from 8-bit graphics in early systems to 4K resolutions in contemporary consoles.

Segmental Outlook 

The global Handheld Game Console market is segmented by the product, platform, and end-users. Based on the product, the market is sub-segmented into playstation, xbox, razer switchblade, nintendo switch, and others. Based on the platform, the market is sub-segmented into iOS, android, windows, and linux. Further, based on end-users, the market is sub-segmented into adults and children. Among the end-users, the adults sub-segment is anticipated to hold a considerable share of the market.  Around 88% of those aged 16-24 were playing games on an electronic device and most 16–24-year-old gamers played online, either against or alongside other players.

The Nintendo Switch Sub-Segment is Anticipated to Hold a Considerable Share of the Global Handheld Game Console Market 

Among the product, the Nintendo switch sub-segment is expected to hold a considerable share of the global handheld game console market. Among its rivals, the Nintendo Switch is unique in that it is a hybrid device that can be used for both docked gameplay on an external screen and portable gaming. Its hybrid features make it appealing to a broad range of users, and both first-party and third-party developers offer it a lot of support. It may function as a portable handheld device or as a conventional home console that is linked to a monitor or television. This allows the Switch to target two markets simultaneously. Additionally, the console is a convenient gadget to travel with due to its adaptability. Nintendo new developed product such as the Switch Lite offering users even more choices. The Switch Lite can only be used as a portable device it is not compatible with external monitors, unlike the original Switch. The benefit of the Switch Lite is that it less costly than the base model Switch, so for players who do not intend to use their device as a home console. Two Joy-Con controllers that are included with the system enable some creative gameplay. A Joy-Con is used to throw Poke Balls and capture Pokemon in the video games Let's Go, Pikachu! and Let's Go, Eevee!. This makes it feel more realistic than merely pressing a button

Regional Outlook

The global Handheld Game Console market is further segmented based on geography including North America (the US, and Canada), Europe (UK, Italy, Spain, Germany, France, and the Rest of Europe), Asia-Pacific (India, China, Japan, South Korea, and Rest of Asia), and the Rest of the World (the Middle East & Africa, and Latin America. Among these, North America is anticipated to hold a prominent share of the market across the globe, owing to technological advancement, increasing disposable incomes, presence of larger consumer base and major market players in the region. According to the Entertainment Software Association, 75% of Americans have at least one gamer in their household, and the average age of a gamer in the US is 33 years old. The demand for gaming consoles and associated items has increased significantly due to the rising customer base, propelling the regional industry.

Global Handheld Game Console Market Growth, by Region 2023-2030

global handheld game console market growth, by region

The Asia-Pacific Region is Expected to Grow at a Significant CAGR in the Global Handheld Game Console Market

Among all regions, the Asia-Pacific regions is anticipated to grow at a considerable CAGR over the forecast period owing to the due to the presence of major market players, increasing disposable income of the population and rapidly growing young gaming population in this region particularly in countries, such as China, Japan, South Korea, and India. Major players such as Sony dominates the market with its PlayStation, which is popular in countries, such as Japan and South Korea, where gaming is a major part of the culture. As the handheld game gaming industry continues to expand, Japan’s will be the prime location to capture these growth opportunities. Console games are particularly crucial in Japan compared to other Asian digital gaming markets, as the headquarters of major console manufacturers (Sony, Nintendo, and Sega) are in Japan.

Market Players Outlook

The major companies serving the Handheld Game Console market include Adobe Systems Incorporated, Google Inc. (DoubleClick), AOL Inc. (Verizon Communications Inc.), Yahoo Inc., Beeswax, and others. The market players are considerably contributing to the market growth by the adoption of various strategies including mergers and acquisitions, partnerships, collaborations, funding, and new product launches, to stay competitive in the market. For instance, in August 2022, Logitech G and Tencent Games announced a partnership to bring a cloud gaming handheld to market which will combine Logitech G’s expertise in hardware with Tencent Games’ expertise in software services. To enable players to play AAA games when they are away from their console or PC, the new gadget will support a variety of cloud gaming services. Both firms are collaborating with the Xbox Cloud Gaming and NVIDIA GeForce NOW teams.

The Report Covers

  • Market value data analysis of 2022 and forecast to 2030.
  • Annualized market revenues ($ million) for each market segment.
  • Country-wise analysis of major geographical regions.
  • Key companies operating in the global handheld game console market. Based on the availability of data, information related to new product launches, and relevant news is also available in the report.
  • Analysis of business strategies by identifying the key market segments positioned for strong growth in the future.
  • Analysis of market-entry and market expansion strategies.
  • Competitive strategies by identifying ‘who-stands-where’ in the market.

1. Report Summary

Current Industry Analysis and Growth Potential Outlook

1.1. Research Methods and Tools

1.2. Market Breakdown

1.2.1. By Segments

1.2.2. By Region

2. Market Overview and Insights

2.1. Scope of the Report

2.2. Analyst Insight & Current Market Trends

2.2.1. Key Findings

2.2.2. Recommendations

2.2.3. Conclusion

3. Competitive Landscape

3.1. Key Company Analysis

3.2. Atari, Inc.

3.2.1. Overview

3.2.2. Financial Analysis 

3.2.3. SWOT Analysis

3.2.4. Recent Developments

3.3. Sony Corporation

3.3.1. Overview

3.3.2. Financial Analysis 

3.3.3. SWOT Analysis

3.3.4. Recent Developments

3.4. Nintendo

3.4.1. Overview

3.4.2. Financial Analysis 

3.4.3. SWOT Analysis

3.4.4. Recent Developments

3.5. Nvidia Corp

3.5.1. Overview

3.5.2. Financial Analysis 

3.5.3. SWOT Analysis

3.5.4. Recent Developments

3.6. Microsoft Corp

3.6.1. Overview

3.6.2. Financial Analysis 

3.6.3. SWOT Analysis

3.6.4. Recent Developments

3.7. Key Strategy Analysis

4. Market Segmentation

4.1. Global Handheld Game Console Market by Product

4.1.1. PlayStation 

4.1.2. Xbox

4.1.3. Razer Switchblade

4.1.4. Nintendo Switch 

4.1.5. Others (Steam Deck, ROG Ally)

4.2. Global Handheld Game Console Market by Platform

4.2.1. iOS

4.2.2. Android

4.2.3. Windows

4.2.4. Linux

4.3. Global Handheld Game Console Market by End-user

4.3.1. Adults

4.3.2. Children

5. Regional Analysis

5.1. North America

5.1.1. United States

5.1.2. Canada

5.2. Europe

5.2.1. UK

5.2.2. Germany

5.2.3. Italy

5.2.4. Spain

5.2.5. France

5.2.6. Rest of Europe 

5.3. Asia-Pacific

5.3.1. China

5.3.2. India

5.3.3. Japan

5.3.4. South Korea

5.3.5. Rest of Asia-Pacific 

5.4. Rest of the World

5.5. Anbernic

6. Company Profiles 

6.1. Corsair Memory Inc.

6.2. Gameloft

6.3. LeapFrog

6.4. Logitech

6.5. Mad Catz 

6.6. ONEXPLAYER

6.7. Razer Inc.

6.8. Rockstar Games, Inc.,

6.9. Sega of America, Inc.

6.10. SteelSeries

6.11. Ubisoft

6.12. Valve

6.13. VTech Holdings Ltd.

6.14. Wikipad, Inc. 

1. GLOBAL HANDHELD GAME CONSOLE MARKET RESEARCH AND ANALYSIS BY PRODUCT, 2023-2031 ($ MILLION)

2. GLOBAL HANDHELD PLAYSTATION CONSOLE MARKET RESEARCH AND ANALYSIS BY REGION, 2023-2031 ($ MILLION)

3. GLOBAL HANDHELD XBOX CONSOLE MARKET RESEARCH AND ANALYSIS BY REGION, 2023-2031 ($ MILLION)

4. GLOBAL HANDHELD RAZER SWITCHBLADE CONSOLE MARKET RESEARCH AND ANALYSIS BY REGION, 2023-2031 ($ MILLION)

5. GLOBAL HANDHELD NINTENDO SWITCH CONSOLE MARKET RESEARCH AND ANALYSIS BY REGION, 2023-2031 ($ MILLION)

6. GLOBAL HANDHELD OTHER GAMING CONSOLE MARKET RESEARCH AND ANALYSIS BY REGION, 2023-2031 ($ MILLION)

7. GLOBAL HANDHELD GAME CONSOLE MARKET RESEARCH AND ANALYSIS BY PLATFORM, 2023-2031 ($ MILLION)

8. GLOBAL IOS HANDHELD GAME CONSOLE MARKET RESEARCH AND ANALYSIS BY REGION, 2023-2031 ($ MILLION) 

9. GLOBAL ANDROID HANDHELD GAME CONSOLE MARKET RESEARCH AND ANALYSIS BY REGION, 2023-2031 ($ MILLION) 

10. GLOBAL WINDOWS HANDHELD GAME CONSOLE MARKET RESEARCH AND ANALYSIS BY REGION, 2023-2031 ($ MILLION) 

11. GLOBAL LINUX HANDHELD GAME CONSOLE MARKET RESEARCH AND ANALYSIS BY REGION, 2023-2031 ($ MILLION) 

12. GLOBAL HANDHELD GAME CONSOLE MARKET RESEARCH AND ANALYSIS BY END-USER, 2023-2031 ($ MILLION)

13. GLOBAL HANDHELD GAME CONSOLE FOR ADULTS MARKET RESEARCH AND ANALYSIS BY REGION, 2023-2031 ($ MILLION) 

14. GLOBAL HANDHELD GAME CONSOLE FOR CHILDREN MARKET RESEARCH AND ANALYSIS BY REGION, 2023-2031 ($ MILLION) 

15. GLOBAL HANDHELD GAME CONSOLE MARKET RESEARCH AND ANALYSIS BY REGION, 2023-2031 ($ MILLION) 

16. NORTH AMERICAN HANDHELD GAME CONSOLE MARKET RESEARCH AND ANALYSIS BY COUNTRY, 2023-2031 ($ MILLION)

17. NORTH AMERICAN HANDHELD GAME CONSOLE MARKET RESEARCH AND ANALYSIS BY PRODUCT, 2023-2031 ($ MILLION)

18. NORTH AMERICAN HANDHELD GAME CONSOLE MARKET RESEARCH AND ANALYSIS BY PLATFORM, 2023-2031 ($ MILLION)

19. NORTH AMERICAN HANDHELD GAME CONSOLE MARKET RESEARCH AND ANALYSIS BY END-USER, 2023-2031 ($ MILLION)

20. EUROPEAN HANDHELD GAME CONSOLE MARKET RESEARCH AND ANALYSIS BY COUNTRY, 2023-2031 ($ MILLION)

21. EUROPEAN HANDHELD GAME CONSOLE MARKET RESEARCH AND ANALYSIS BY PRODUCT, 2023-2031 ($ MILLION)

22. EUROPEAN HANDHELD GAME CONSOLE MARKET RESEARCH AND ANALYSIS BY PLATFORM, 2023-2031 ($ MILLION)

23. EUROPEAN HANDHELD GAME CONSOLE MARKET RESEARCH AND ANALYSIS BY END-USER, 2023-2031 ($ MILLION)

24. ASIA- PACIFIC HANDHELD GAME CONSOLE MARKET RESEARCH AND ANALYSIS BY COUNTRY, 2023-2031 ($ MILLION)

25. ASIA- PACIFIC HANDHELD GAME CONSOLE MARKET RESEARCH AND ANALYSIS BY PRODUCT, 2023-2031 ($ MILLION)

26. ASIA- PACIFIC HANDHELD GAME CONSOLE MARKET RESEARCH AND ANALYSIS BY PLATFORM, 2023-2031 ($ MILLION)

27. ASIA- PACIFIC HANDHELD GAME CONSOLE MARKET RESEARCH AND ANALYSIS BY END-USER, 2023-2031 ($ MILLION)

28. REST OF THE WORLD HANDHELD GAME CONSOLE MARKET RESEARCH AND ANALYSIS BY REGION, 2023-2031 ($ MILLION) 

29. REST OF THE WORLD HANDHELD GAME CONSOLE MARKET RESEARCH AND ANALYSIS BY PRODUCT, 2023-2031 ($ MILLION)

30. REST OF THE WORLD HANDHELD GAME CONSOLE MARKET RESEARCH AND ANALYSIS BY PLATFORM, 2023-2031 ($ MILLION)

31. REST OF THE WORLD HANDHELD GAME CONSOLE MARKET RESEARCH AND ANALYSIS BY END-USER, 2023-2031 ($ MILLION)

1. GLOBAL HANDHELD GAME CONSOLE MARKET RESEARCH AND ANALYSIS BY PRODUCT, 2023 VS 2031 (%)

2. GLOBAL HANDHELD PLAYSTATION CONSOLE MARKET RESEARCH AND ANALYSIS BY REGION, 2023 VS 2031 (%)

3. GLOBAL HANDHELD XBOX CONSOLE MARKET RESEARCH AND ANALYSIS BY REGION, 2023 VS 2031 (%)

4. GLOBAL HANDHELD RAZER SWITCHBLADE CONSOLE MARKET RESEARCH AND ANALYSIS BY REGION, 2023 VS 2031 (%)

5. GLOBAL HANDHELD NINTENDO SWITCH CONSOLE MARKET RESEARCH AND ANALYSIS BY REGION, 2023 VS 2031 (%)

6. GLOBAL HANDHELD OTHER GAMING CONSOLE MARKET RESEARCH AND ANALYSIS BY REGION, 2023 VS 2031 (%)

7. GLOBAL HANDHELD CONSOLE MARKET RESEARCH AND ANALYSIS BY PLATFORM, 2023 VS 2031 (%)

8. GLOBAL IOS HANDHELD GAME CONSOLE MARKET RESEARCH AND ANALYSIS BY REGION, 2023 VS 2031 (%)

9. GLOBAL ANDROID HANDHELD GAME CONSOLE MARKET RESEARCH AND ANALYSIS BY REGION, 2023-2031 (%)

10. GLOBAL WINDOWS HANDHELD GAME CONSOLE MARKET RESEARCH AND ANALYSIS BY REGION, 2023-2031 (%)

11. GLOBAL LINUX HANDHELD GAME CONSOLE MARKET RESEARCH AND ANALYSIS BY REGION, 2023-2031 (%)

12. GLOBAL HANDHELD GAME CONSOLE MARKET RESEARCH AND ANALYSIS BY END-USER, 202 VS 2031 (%)

13. GLOBAL HANDHELD GAME CONSOLE FOR ADULTS MARKET RESEARCH AND ANALYSIS BY REGION, 2023 VS 2031 (%)

14. GLOBAL HANDHELD GAME CONSOLE FOR CHILDREN MARKET RESEARCH AND ANALYSIS BY REGION, 2023 VS 2031 (%)

15. GLOBAL HANDHELD GAME CONSOLE MARKET RESEARCH AND ANALYSIS BY REGION, 2023 VS 2031 (%)

16. US HANDHELD GAME CONSOLE MARKET SIZE, 2023-2031 ($ MILLION)

17. CANADA HANDHELD GAME CONSOLE MARKET SIZE, 2023-2031 ($ MILLION)

18. UK HANDHELD GAME CONSOLE MARKET SIZE, 2023-2031 ($ MILLION)

19. FRANCE HANDHELD GAME CONSOLE MARKET SIZE, 2023-2031 ($ MILLION)

20. GERMANY HANDHELD GAME CONSOLE MARKET SIZE, 2023-2031 ($ MILLION)

21. ITALY HANDHELD GAME CONSOLE MARKET SIZE, 2023-2031 ($ MILLION)

22. SPAIN HANDHELD GAME CONSOLE MARKET SIZE, 2023-2031 ($ MILLION)

23. REST OF EUROPE HANDHELD GAME CONSOLE MARKET SIZE, 2023-2031 ($ MILLION)

24. INDIA HANDHELD GAME CONSOLE MARKET SIZE, 2023-2031 ($ MILLION)

25. CHINA HANDHELD GAME CONSOLE MARKET SIZE, 2023-2031 ($ MILLION)

26. JAPAN HANDHELD GAME CONSOLE MARKET SIZE, 2023-2031 ($ MILLION)

27. SOUTH KOREA HANDHELD GAME CONSOLE MARKET SIZE, 2023-2031 ($ MILLION)

28. REST OF ASIA-PACIFIC HANDHELD GAME CONSOLE MARKET SIZE, 2023-2031 ($ MILLION)

29. REST OF THE WORLD HANDHELD GAME CONSOLE MARKET SIZE, 2023-2031 ($ MILLION)

30. LATIN AMERICA DRILL BIT MARKET SIZE, 2023-2031 ($ MILLION)

31. THE MIDDLE EAST AND AFRICA DRILL BIT MARKET SIZE, 2023-2031 ($ MILLION)