Hygiene Industry
Hygiene Product Industry Size, Share & Trends Analysis Report by Product Type (Facial, Body, and Hair Care, Feminine Care, Hand Care, Incontinence Supplies, Oral Care), Forecast Period (2023-2030)
Hygiene product industry is growing at a CAGR of 3.8% during the forecast period. The factors that were fueling the growth of the market before the pandemic of COVID-19 include the recent improvement in standards of living coupled with the growth in public attention towards overall health all across the globe. Additionally, factors such as recent awareness programs through social media and advertisement also contributed significantly to the global hygiene product market growth.
However, with the outbreak of COVID-19 in January 2020, the demand for hygiene products has grown at an exemplary growth rate. The COVID-19 virus was novel and hence government organizations across the globe published guidelines to maintain hygiene with the use of sanitizer and soap more often which created a wide gap between supply and demand of hygiene products including hand sanitizer, toilet paper, and so on.
Segmental Outlook
The global hygiene product industry is segmented based on product type into facial, body, and hair care, feminine care, hand care, incontinence supplies, and oral care. Out of which, the hand care sanitizer segment is ascending with the fastest growth after the pandemic. The increasing share of the sanitizer segment is mainly due to the portability offered by the sanitizers as it can be used anytime and anywhere.
Effect of COVID-19 on the hygiene product industry
The effect of COVID-19 on the hygiene product industry can be observed all across the globe including North America, Europe, Asia Pacific, and the Rest of the World. In the US, people have already taken stored hand sanitizer, canned goods, and other emergency rations and as a result, there was a huge shortage of these materials in the country. Additionally, Europe was also facing the same shortage of hygiene products, especially sanitizers. Therefore, several breweries and distilleries in Europe are switching to produce hand sanitizers.
Market Players Outlook
Key companies analyzed in the market include 3M Co., Byotrol PLC, Essity AB, Unilever PLC, ITC Ltd., Johnson & Johnson, and The Procter & Gamble Co. Hygiene product companies such as Procter & Gamble Co have experienced record sales of their hygiene product including sanitizers. The company also launched its new line of sanitizing products called Microban 24. However, the company has experienced some major setbacks in China. One of the major effects was on the company’s global supply chain which was affected by halted factory work in China. In addition to this most of the company’s suppliers are also not returned to work, which is affecting its production output.
The Report Covers
- Market value data analysis of 2022 and forecast to 2030.
- Annualized market revenues ($ million) for each market segment.
- Country-wise analysis of major geographical regions.
- Key companies operating in the global hygiene market. Based on the availability of data, information related to new product launches, and relevant news is also available in the report.
- Analysis of business strategies by identifying the key market segments positioned for strong growth in the future.
- Analysis of market-entry and market expansion strategies.
- Competitive strategies by identifying ‘who-stands-where’ in the market.
1. Report Summary
1.1. Research Methods and Tools
1.2. Market Breakdown
1.2.1. By Segments
1.2.2. By Geography
2. Market Overview and Insights
2.1. Scope of the Report
2.2. Analyst Insight & Current Market Trends
2.2.1. Key Findings
2.2.2. Recommendations
2.2.3. Conclusion
3. Competitive Landscape
3.1. Key Company Analysis
3.1.1. Company
3.1.1.1. Overview
3.1.1.2. Financial Analysis
3.1.1.3. SWOT Analysis
3.1.1.4. Recent Developments
4. Market Segmentation
4.1. Global Hygiene Market by Hygiene Type
4.1.1. Facial, Body, and Hair Care
4.1.2. Feminine Care
4.1.3. Hand Care
4.1.4. Incontinence Supplies
4.1.5. Oral Care
5. Regional Analysis
5.1. North America
5.1.1. US
5.1.2. Canada
5.2. Europe
5.2.1. UK
5.2.2. Germany
5.2.3. Italy
5.2.4. Spain
5.2.5. France
5.2.6. Rest of Europe
5.3. Asia-Pacific
5.3.1. China
5.3.2. India
5.3.3. Japan
5.3.4. Rest of Asia-Pacific
5.4. Rest of the World
6. Company Profiles
6.1. 3M Co.
6.2. Byotrol PLC
6.3. Essity AB
6.4. Georgia-Pacific LLC
6.5. Henkel AG & Co. KGaA
6.6. ITC Ltd.
6.7. Johnson & Johnson
6.8. Kimberly-Clark Corp.
6.9. Reckitt Benckiser Group PLC
6.10. The Clorox Co.
6.11. The Procter& Gamble Co.
6.12. The Scott Paper Co.
6.13. Unilever PLC
1. GLOBAL HYGIENE MARKET RESEARCH AND ANALYSIS BY HYGIENE TYPE, 2022-2030($ MILLION)
2. GLOBAL FACIAL, BODY, AND HAIR CARE INDUSTRY RESEARCH AND ANALYSIS 2022-2030 ($ MILLION)
3. GLOBAL FEMININE CARE INDUSTRY RESEARCH AND ANALYSIS 2022-2030 ($ MILLION)
4. GLOBAL HAND CARE INDUSTRY RESEARCH AND ANALYSIS 2022-2030 ($ MILLION)
5. GLOBAL INCONTINENCE SUPPLIES INDUSTRY RESEARCH AND ANALYSIS 2022-2030 ($ MILLION)
6. GLOBAL ORAL CARE INDUSTRY RESEARCH AND ANALYSIS 2022-2030 ($ MILLION)
7. NORTH AMERICA HYGIENE PRODUCT INDUSTRY RESEARCH AND ANALYSIS, BY COUNTRY 2022-2030 ($ MILLION)
8. NORTH AMERICA HYGIENE PRODUCT INDUSTRY RESEARCH AND ANALYSIS, BY VERTICAL 2022-2030 ($ MILLION)
9. EUROPE HYGIENE PRODUCT INDUSTRY RESEARCH AND ANALYSIS, BY COUNTRY 2022-2030 ($ MILLION)
10. EUROPE HYGIENE PRODUCT INDUSTRY RESEARCH AND ANALYSIS, BY VERTICAL 2022-2030 ($ MILLION)
11. ASIA PACIFIC HYGIENE PRODUCT INDUSTRY RESEARCH AND ANALYSIS, BY COUNTRY 2022-2030 ($ MILLION)
12. ASIA PACIFIC HYGIENE PRODUCT INDUSTRY RESEARCH AND ANALYSIS, BY VERTICAL 2022-2030 ($ MILLION)
13. REST OF THE WORLD HYGIENE PRODUCT INDUSTRY RESEARCH AND ANALYSIS, BY COUNTRY 2022-2030 ($ MILLION)
14. REST OF THE WORLD HYGIENE PRODUCT INDUSTRY RESEARCH AND ANALYSIS, BY VERTICAL 2022-2030 ($ MILLION)
1. GLOBAL HYGIENE MARKET RESEARCH AND ANALYSIS BY HYGIENE PRODUCT TYPE, 2022 VS 2030 (%)
2. US HYGIENE PRODUCT INDUSTRY RESEARCH AND ANALYSIS 2022-2030 ($ MILLION)
3. CANADA HYGIENE PRODUCT INDUSTRY RESEARCH AND ANALYSIS 2022-2030 ($ MILLION)
4. UK HYGIENE PRODUCT INDUSTRY RESEARCH AND ANALYSIS 2022-2030 ($ MILLION)
5. GERMANY HYGIENE PRODUCT INDUSTRY RESEARCH AND ANALYSIS 2022-2030 ($ MILLION)
6. FRANCE HYGIENE PRODUCT INDUSTRY RESEARCH AND ANALYSIS 2022-2030 ($ MILLION)
7. SPAIN HYGIENE PRODUCT INDUSTRY RESEARCH AND ANALYSIS 2022-2030 ($ MILLION)
8. ITALY HYGIENE PRODUCT INDUSTRY RESEARCH AND ANALYSIS 2022-2030 ($ MILLION)
9. REST OF EUROPE HYGIENE PRODUCT INDUSTRY RESEARCH AND ANALYSIS 2022-2030 ($ MILLION)
10. CHINA HYGIENE PRODUCT INDUSTRY RESEARCH AND ANALYSIS 2022-2030 ($ MILLION)
11. JAPAN HYGIENE PRODUCT INDUSTRY RESEARCH AND ANALYSIS 2022-2030 ($ MILLION)
12. INDIA HYGIENE PRODUCT INDUSTRY RESEARCH AND ANALYSIS 2022-2030 ($ MILLION)
13. REST OF ASIA PACIFIC HYGIENE PRODUCT INDUSTRY RESEARCH AND ANALYSIS, 2022-2030 ($ MILLION)
