The India pregnancy test kits market is anticipated to grow at a CAGR of 7.1% during the forecast period. The growth of the market is influenced by the increasing adoption of rapid pregnancy test kits across the country. In addition to this, the improving living standards of the people across the country with the rise in disposable income will also drive the sale of convenience products such as at-home pregnancy test kits for the first time assurance of pregnancy.

The Indian pregnancy test kits market is segmented based on type of test, product, and distribution channel. Based on the type of test, the market is sub-segmented into blood test for HCG and urine test for HCG. Based on the products the market is bifurcated into digital devices and line indicators. Additionally, the distribution channels for the pregnancy test kits market will include pharmacies, retail stores, and online channels.

The key players of the India pregnancy test kits market include Church & Dwight Co., Inc., Dr. Morepen, Dr. Reddy's Laboratories Ltd, Mankind Pharma Ltd., and Piramal Group, and others. The market players are considerably contributing to the market growth by the adoption of various strategies including mergers, and acquisitions, collaborations, and funding, to stay competitive in the market.

Research Methodology

The market study of the India pregnancy test kits market is incorporated by extensive primary and secondary research conducted by the research team at OMR. Secondary research has been conducted to refine the available data to breakdown the market into various segments, derive total market size, market forecast, and growth rate. Different approaches have been worked on to derive the market value and market growth rate. Our team collects facts and data related to the market from different geography to provide a better regional outlook. In the report, the country-level analysis is provided by analyzing various regional players, regional tax laws and policies, consumer behavior, and macro-economic factors. Numbers extracted from secondary research have been authenticated by conducting proper primary research. It includes tracking down key people from the industry and interviewing them to validate the data. This enables our analyst to derive the closest possible figures without any major deviations in the actual number. The analysts try to contact as many executives, managers, key opinion leaders, and industry experts to bring more authenticity to the reports.

Secondary Sources Include

• Financial reports of companies involved in the market.
• Whitepapers, research-papers, and news blogs.
• Company websites and their product catalog.

The report is intended for medical devices companies, online pharmacies, hospitals, clinics, and retailers, new entrants into the industry, start-ups, seed funders, venture capitalists, government organizations, research organizations, and other related organizations for overall market analysis and competitive analysis. The report provides an in-depth analysis of market size, products offered by the companies, and future market opportunities. The report will serve as a source for a 360-degree analysis of the market thoroughly delivering insights into the market for making better business decisions.

Market Segmentation

1. India Pregnancy Test Kits Market Research and Analysis by Type of Test
2. India Pregnancy Test Kits Market Research and Analysis by Product
3. India Pregnancy Test Kits Market Research and Analysis by Distribution Channel

The Report Covers

• Comprehensive research methodology of the India pregnancy test kits market.
• This report also includes a detailed and extensive market overview with key analyst insights.
• An exhaustive analysis of macro and micro factors influencing the market guided by key recommendations.
• Analysis of regional regulations and other government policies impacting the India pregnancy test kits market.
• Insights about market determinants that are stimulating the India pregnancy test kits market.
• Detailed and extensive market segments with regional distribution of forecasted revenues.
• Extensive profiles and recent developments of market players.