North America Personal Care Appliances Market

North America Personal Care Appliances Market Size, Share & Trends Analysis Report by Gender (Men, Women, and Unisex), by Appliance Type (Shaving & Grooming Appliances (Trimmers, Shavers, Epilator, and Clippers), Hair Styling Appliances (Hair Straightening Machine & Brush, Hair Dryers, Hair Curlers, and Others (Hair Crimpers)), Oral Care Appliances (Electric Toothbrush and Teeth Whiteners), Massager (Foot Massager, Body Massager, and Face Massager), and Others (Steamers & Vaporizers, Heating Pads)), and by Distribution Channels (Online Channel and Offline Channel (Supermarkets & Hypermarkets, Departmental Stores, and Specialty Stores) Forecast, 2021-2027
    Update Available - Forecast 2024-2030   

Published: May 2021 | Report Code: OMR2023588 | Category : Consumer Electronics | Delivery Format: /

The North America personal care appliances market is projected to grow at a modest CAGR of 6.1% during the forecast period (2021-2027). The major aspect that drives the growth of the market includes the increasing demand for personal care and beauty appliances as the people in the region are more inclined towards well-being and these products. Besides, among the North American region, the US is estimated to hold the most substantial share in the market attributing to the presence of numerous players along with the increased adoption of these products by the consumers in the country. Hence, this is likely to enhance the growth of the North America personal care appliances market over the forecast period.

The North America personal care appliances market is segmented on the basis of gender, appliance type, and distribution channels. Based on gender, the market is segmented as men, women, and unisex. Based on the appliance type, the market is segmented as shaving & grooming appliances, hair styling appliances, oral care appliances, massagers, and others. The shaving & grooming appliances include trimmers, shavers, epilators, and clippers. The hair styling appliances include hair straightening machine & brush, hair dryers, hair curlers, and others (hair crimpers). The oral care appliances include electric toothbrushes and teeth whiteners. The massager segment is further sectioned into foot massager, body massager, and face massager. Whereas, the other segment includes steamers & vaporizers, and heating pads. 

Based on the distribution channels, the market is segmented as online channels and offline channels. The offline channel segment further includes supermarkets & hypermarkets, departmental stores, and specialty stores. Further, based on geography, the North America personal care appliances market is segmented into the US and Canada. The US is likely to hold a most substantial share in the market attributing to the presence of the key market giants in the region.

Furthermore, include Johnson & Johnson Services Inc., Koninklijke Philips NV, Panasonic Corp., The Procter & Gamble Co., Unilever PLC, Colgate-Palmolive Co., and Lion Corp. among others are some of the prominent players functioning in the North America personal care appliances market. New product launches & developments, partnerships, agreements, and acquisitions are some of the growth strategies adopted by the players in order to sustain in the highly competitive market. 

Research Methodology

The market study of the North America personal care appliances market is incorporated by extensive primary and secondary research conducted by the research team. Secondary research has been conducted to refine the available data to breakdown the market into various segments, derive total market size, market forecast, and growth rate. Different approaches have been worked on to derive the market value and market growth rate. Our team collects facts and data related to the market from different geography to provide a better regional outlook. In the report, the country-level analysis is provided by analyzing various regional players, regional tax laws and policies, consumer behavior, and macro-economic factors. Numbers extracted from secondary research have been authenticated by conducting proper primary research. It includes tracking down key people from the industry and interviewing them to validate the data. This enables our analyst to derive the closest possible figures without any major deviations in the actual number. Our analysts try to contact as many executives, managers, key opinion leaders, and industry experts. Primary research brings the authenticity of our reports.

Secondary sources include:

  • Financial reports of companies involved in the market
  • Whitepapers, research-papers, and news blogs
  • Company websites and their product catalog

The report is intended for personal care appliances manufacturing companies, and other related companies, along with government organizations for overall market analysis and competitive analysis. The report provides an in-depth analysis of the market size and growth opportunities. The report will serve as a source for 360-degree analysis of the market thoroughly delivering insights into the market for better business decisions.

Market Segmentation:

  1. North America Personal Care Appliances Market Research and Analysis by Gender
  2. North America Personal Care Appliances Market Research and Analysis by Appliance Type
  3. North America Personal Care Appliances Market Research and Analysis by Distribution Channel

The Report covers:

  • Comprehensive research methodology of the North America personal care appliances market.
  • This report also includes a detailed and extensive market overview with key analyst insights.
  • An exhaustive analysis of macro and micro factors influencing the market guided by key recommendations.
  • Analysis of regional regulations and other government policies impacting the North America personal care appliances market.
  • Insights about market determinants that are stimulating the North America personal care appliances market.
  • Detailed and extensive market segments with regional distribution of forecast revenues.
  • Extensive profiles and recent developments of the market players.

1. Report Summary

1.1. Research Methods and Tools

1.2. Market Breakdown

1.2.1. By Segments

2. Market Overview and Insights

2.1. Scope of the Report

2.2. Analyst Insight & Current Market Trends

2.2.1. Key Findings

2.2.2. Recommendations

2.2.3. Conclusion

3. Competitive Landscape

3.1. Competitive Dashboard

3.2. Key Strategy Analysis

3.3. Key Company Analysis

3.3.1. Overview

3.3.2. Financial Analysis 

3.3.3. SWOT Analysis

3.3.4. Recent Developments

4. Market Determinants

4.1. Motivators

4.2. Restraints

4.3. Opportunities

5. Market Segmentation

5.1. North America Personal Care Appliances Market by Gender

5.1.1. Men

5.1.2. Women

5.1.3. Unisex

5.2. North America Personal Care Appliances Market by Appliance Type

5.2.1. Shaving & Grooming Appliances

5.2.1.1. Trimmers

5.2.1.2. Shavers

5.2.1.3. Epilator

5.2.1.4. Clippers

5.2.2. Hair Styling Appliances

5.2.2.1. Hair Straightening Machine & Brush

5.2.2.2. Hair Dryers

5.2.2.3. Hair Curlers

5.2.2.4. Others (Hair Crimpers)

5.2.3. Oral Care Appliances

5.2.3.1. Electric Toothbrush

5.2.3.2. Teeth Whiteners

5.2.4. Massager

5.2.4.1. Foot Massager

5.2.4.2. Body Massager

5.2.4.3. Face Massager

5.2.5. Others (Steamers & Vaporizers, Heating Pads)

5.3. North America Personal Care Appliances Market by Distribution Channels

5.3.1. Online Channel 

5.3.2. Offline Channel

5.3.2.1. Supermarkets & Hypermarkets

5.3.2.2. Departmental Stores

5.3.2.3. Specialty Stores

6. Regional Analysis

6.1. North America

6.1.1. US

6.1.2. Canada

7. Company Profiles 

7.1. Colgate-Palmolive Co.

7.2. Conair Corp.

7.3. Dyson Ltd.

7.4. Emerson Electric Co.

7.5. GABA GmbH

7.6. Groupe SEB

7.7. Helen of Troy LP

7.8. Johnson & Johnson Services Inc.

7.9. Koninklijke Philips NV

7.10. Lion Corp.

7.11. Norelco Consumer Products Co.

7.12. Panasonic Corp.

7.13. Ragalta USA

7.14. Remington Products Co.

7.15. Spectrum Brands, Inc.

7.16. Tescom& Co. Ltd.

7.17. The Procter & Gamble Co.

7.18. Unilever PLC

7.19. Wahl Clipper Corp.


1. NORTH AMERICA PERSONAL CARE APPLIANCES MARKET RESEARCH AND ANALYSIS BY GENDER, 2020-2027 ($ MILLION)

2. NORTH AMERICA MEN PERSONAL CARE APPLIANCES MARKET RESEARCH AND ANALYSIS BY COUNTRY, 2020-2027 ($ MILLION)

3. NORTH AMERICA WOMEN PERSONAL CARE APPLIANCES MARKET RESEARCH AND ANALYSIS BY COUNTRY, 2020-2027 ($ MILLION) 

4. NORTH AMERICA UNISEX PERSONAL CARE APPLIANCES MARKET RESEARCH AND ANALYSIS BY COUNTRY, 2020-2027 ($ MILLION)

5. NORTH AMERICA PERSONAL CARE APPLIANCES MARKET RESEARCH AND ANALYSIS BY APPLIANCE TYPE, 2020-2027 ($ MILLION)

6. NORTH AMERICA SHAVING & GROOMING APPLIANCES MARKET RESEARCH AND ANALYSIS BY COUNTRY, 2020-2027 ($ MILLION)

7. NORTH AMERICA TRIMMERS MARKET RESEARCH AND ANALYSIS BY COUNTRY, 2020-2027 ($ MILLION)

8. NORTH AMERICA SHAVERS MARKET RESEARCH AND ANALYSIS BY COUNTRY, 2020-2027 ($ MILLION)

9. NORTH AMERICA EPILATOR MARKET RESEARCH AND ANALYSIS BY COUNTRY, 2020-2027 ($ MILLION)

10. NORTH AMERICA CLIPPERS MARKET RESEARCH AND ANALYSIS BY COUNTRY, 2020-2027 ($ MILLION)

11. NORTH AMERICA HAIR STYLING APPLIANCES MARKET RESEARCH AND ANALYSIS BY COUNTRY, 2020-2027 ($ MILLION)

12. NORTH AMERICA HAIR STRAIGHTENING MACHINE & BRUSH MARKET RESEARCH AND ANALYSIS BY COUNTRY, 2020-2027 ($ MILLION)

13. NORTH AMERICA HAIR DRYERS MARKET RESEARCH AND ANALYSIS BY COUNTRY, 2020-2027 ($ MILLION)

14. NORTH AMERICA HAIR CURLERS MARKET RESEARCH AND ANALYSIS BY COUNTRY, 2020-2027 ($ MILLION)

15. NORTH AMERICA OTHER HAIR STYLING APPLIANCES MARKET RESEARCH AND ANALYSIS BY COUNTRY, 2020-2027 ($ MILLION)

16. NORTH AMERICA ORAL CARE APPLIANCES MARKET RESEARCH AND ANALYSIS BY COUNTRY, 2020-2027 ($ MILLION)

17. NORTH AMERICA ELECTRIC TOOTHBRUSH MARKET RESEARCH AND ANALYSIS BY COUNTRY, 2020-2027 ($ MILLION)

18. NORTH AMERICA TEETH WHITENERS MARKET RESEARCH AND ANALYSIS BY COUNTRY, 2020-2027 ($ MILLION)

19. NORTH AMERICA MASSAGER MARKET RESEARCH AND ANALYSIS BY COUNTRY, 2020-2027 ($ MILLION)

20. NORTH AMERICA FOOT MASSAGER MARKET RESEARCH AND ANALYSIS BY COUNTRY, 2020-2027 ($ MILLION)

21. NORTH AMERICA BODY MASSAGER MARKET RESEARCH AND ANALYSIS BY COUNTRY, 2020-2027 ($ MILLION)

22. NORTH AMERICA FACE MASSAGER MARKET RESEARCH AND ANALYSIS BY COUNTRY, 2020-2027 ($ MILLION)

23. NORTH AMERICA OTHER APPLIANCES MARKET RESEARCH AND ANALYSIS BY COUNTRY, 2020-2027 ($ MILLION)

24. NORTH AMERICA PERSONAL CARE APPLIANCES MARKET RESEARCH AND ANALYSIS BY DISTRIBUTION CHANNELS, 2020-2027 ($ MILLION)

25. NORTH AMERICA ONLINE CHANNEL MARKET RESEARCH AND ANALYSIS BY COUNTRY, 2020-2027 ($ MILLION)

26. NORTH AMERICA OFFLINE CHANNEL MARKET RESEARCH AND ANALYSIS BY COUNTRY, 2020-2027 ($ MILLION)

27. NORTH AMERICA SUPERMARKETS & HYPERMARKETS MARKET RESEARCH AND ANALYSIS BY COUNTRY, 2020-2027 ($ MILLION)

28. NORTH AMERICA DEPARTMENTAL STORES MARKET RESEARCH AND ANALYSIS BY COUNTRY, 2020-2027 ($ MILLION)

29. NORTH AMERICA SPECIALTY STORES MARKET RESEARCH AND ANALYSIS BY COUNTRY, 2020-2027 ($ MILLION)

30. NORTH AMERICA PERSONAL CARE APPLIANCES MARKET RESEARCH AND ANALYSIS BY COUNTRY, 2020-2027 ($ MILLION)

31. US PERSONAL CARE APPLIANCES MARKET RESEARCH AND ANALYSIS BY GENDER, 2020-2027 ($ MILLION)

32. US PERSONAL CARE APPLIANCES MARKET RESEARCH AND ANALYSIS BY APPLIANCE TYPE, 2020-2027 ($ MILLION)

33. US PERSONAL CARE APPLIANCES MARKET RESEARCH AND ANALYSIS BY DISTRIBUTION CHANNELS, 2020-2027 ($ MILLION)

34. CANADA PERSONAL CARE APPLIANCES MARKET RESEARCH AND ANALYSIS BY GENDER, 2020-2027 ($ MILLION)

35. CANADA PERSONAL CARE APPLIANCES MARKET RESEARCH AND ANALYSIS BY APPLIANCE TYPE, 2020-2027 ($ MILLION)

36. CANADA PERSONAL CARE APPLIANCES MARKET RESEARCH AND ANALYSIS BY DISTRIBUTION CHANNELS, 2020-2027 ($ MILLION)


1. NORTH AMERICA PERSONAL CARE APPLIANCES MARKET SHARE BY GENDER, 2020 VS 2027 (%)

2. NORTH AMERICA PERSONAL CARE APPLIANCES MARKET SHARE BY APPLIANCE TYPE, 2020 VS 2027(%)

3. NORTH AMERICA PERSONAL CARE APPLIANCES MARKET SHARE BY DISTRIBUTION CHANNELS, 2020 VS 2027(%)

4. NORTH AMERICA PERSONAL CARE APPLIANCES MARKET SHARE BY COUNTRY, 2020 VS 2027(%)

5. US PERSONAL CARE APPLIANCES MARKET SIZE, 2020-2027 ($ MILLION)

6. CANADA PERSONAL CARE APPLIANCES MARKET SIZE, 2020-2027 ($ MILLION)