The global visitor management software market is anticipated to grow at a considerable CAGR during the forecast period. The rising demand for control and management software and devices coupled with the increasing investments by organizations in security is a major factor to drive the market growth during the forecast period. Visitor management software records, captures, and monitors the information for managing visitor traffic. The software also serves as a better alternative and professional way to capture data such as face identity or other ID proofs. Other feature of the software includes its several variants in tablets, kiosks, mobile apps, and web links.

The primary factors that contribute to the growth of the global visitor management software include the increased significance of the better control and recording activities of the visitors in the organization. Technological innovation is another major factor that strengthens the growth of the market. For instance, the development of various software including TouchPoint Visitor Management Software, Veris, Swiped On among others, and along with this video surveillances are also used for keeping the record of the visitor’s movement, which in turn, is influencing the demand.

Segmental Outlook

The global visitor management market is segmented into type and end-user. Based on the type, the market is segmented into provisioning software, physical security information management, and physical identity and access management. Based on the end-user, the market is segmented into manufacturing, IT & telecom, hospitality, BFSI, government sector including aerospace & defense, and others such as retail and healthcare. 

Global Visitor Management Software Market by Type, 2018 (%)

Physical Identity and Access Management Segment to Hold Significant Share

Amongst the type of visitor management software, the physical identity and access management segment is expected to hold the dominant share in the market. This is attributed to the various security features offered by this software. The physical identity and access management systems offer a single point of control, and completely automated and efficient management option to industrial security by reducing both, digital and physical security risks in security-conscious enterprises.It manages policies, procedures, and accessibility for the on boarding and off-boarding of all types of worker identities including full or part-time employees, contractors, vendors or temporary workers. Aerospace & defense, BFSI, transportation & logistics, and IT & Telecom industry are actively implementing this technology to unify their diverse security systems, which in turn, is further driving the growth of the market during the forecast period.

Regional Outlook

Based on the geographical viewpoint, the global visitor management software market is segmented into North America, Europe, Asia-Pacific and the Rest of the World. North America is projected to hold a substantial share in the global visitor management market. This is attributed to the presence of well-developed IT infrastructure along with the presence of a large number of key market players in the market. In addition, with the high penetration of visitor management software in the region, the visitor management software market in North America is expected to rise further in the near future. Further, the Asia-Pacific expected to show significant growth in the market during the forecast period. As there is a shift towards the server-centric population from the service-centric population, that is, the people in the region are shifting towards the server and cloud-based services over the conventional paper works; it is expected to flourish the market demand in the region.

Global Visitor Management Software Market by Region, 2018 (%)

Key Players Outlook

Honeywell International Inc., Microsoft Corp., HID Global Corp., Genetec Inc., AlertEnterprise Inc., and Oracle Corp., among others, are some of the key companies operating in the global visitor management market. These players are contributing significantly to market growth by providing various software applications and platforms to cater to the increasing demand from various end-user verticals. Some of the key strategies adopted by the players include new product launches and approvals, merger and acquisition, partnerships and collaborations, among others to gain a competitive share in the overall market. 

For instance, in March 2019, AlertEnterprise Inc. announced to add facial recognition technology (FRT) to its visitor management kiosk software. The combination of FRT and kiosk software aims to deliver frictionless security to the organizations that are looking to improve security and enhance customer experience with a powerful first impression at check-in. When combined with Enterprise Guardian software, Visitor Identity Management software with FRT provides a complete solution for recording the identities of employees, contractors, vendors, and visitors from a single source. Thus, such activities are expected to propel the market growth during the forecast period.

The Report Covers

• Market value data analysis of 2018 and forecast to 2025.
• Annualized market revenues ($ million) for each market segment.
• Country-wise analysis of major geographical regions.
• Key companies operating in the global visitor management software market. Based on the availability of data, information related to products& services, and relevant news is also available in the report.
• Analysis of business strategies by identifying the key market segments positioned for strong growth in the future.
• Analysis of market-entry and market expansion strategies.
• Competitive strategies by identifying ‘who-stands-where’ in the market.