Wireless Audio Device Market
Wireless Audio Device Market Size, Share & Trends Analysis Report by Device (Headphones & Headsets, Earphones, Microphones, Speaker Systems & Soundbars, Others), by Technology (Bluetooth, Wi-Fi, Airplay, Others), and by Application (Residential/Individual, Commercial, Automotive) Forecast Period (2023-2030)
Wireless audio device market is anticipated to grow at a considerable CAGR of 17.5% during the forecast period. The growth of the market is attributed to factors such as technological advancements, increasing consumer demand for wireless audio devices, and the growing popularity of smart devices. Further, the increasing adoption of wireless streaming services and the rising trend of audio content consumption is also expected to fuel the demand for wireless audio devices. For instance, in recent years, the demand for wireless headphones and earphones has significantly increased due to the convenience they offer and the rising trend of mobile audio streaming. For instance,
• in September 2022, Sony launched the WH-1000XM5 wireless headphones in India, which is the successor to the WH-1000XM4. The headphones have a new design with a thinner headband and rotating ear cups, and the right ear cup has touch controls built-in on the surface area that can be used to control volume and playback. The headphones use Sony's V1 processor, along with a dedicated QN1 HD noise-canceling processor that improves active noise cancellation (ANC). The WH-1000XM5 is priced at Rs 34,990 in India and comes in two colors - Black and Silver.
• In April 2023, Philips launched a new soundbar, the TAB8967, that promises to take home entertainment to the next level with its 5.1.2CH Dolby Atmos surround sound. The soundbar comes with a wireless subwoofer and two rear speakers and can deliver a maximum of 780W of power. The soundbar has a slim design and can be mounted on the wall with the included bracket or placed under the TV.
Segmental Outlook
The global wireless audio device market is segmented based on its device, technology, and application. Based on the device, the market is segmented into headphones & headsets, earphones, microphones, speaker systems & soundbars, and others. B(wireless earbuds, smart speakers). Based on technology, the market is categorized into Bluetooth, Wi-Fi, Airplay, and others (zigbee, near-field communication). Based on the application, the market is segmented into residential/individual, commercial, and automotive. Among devices, the headphones & headsets sub-segment is anticipated to hold a prominent market share, driven by the increasing adoption of wireless headphones and headsets for personal and professional use.
Technology Bluetooth technology is Expected to Dominate the Wireless Audio Device Market
Technology Bluetooth technology is expected to dominate the market owing to its widespread adoption and compatibility with a wide range of devices. For instance, in June 2022, Bose launched the SoundLink Flex portable Bluetooth speaker with a rugged and waterproof design (IP67), stable Bluetooth connectivity up to 30 ft (9 m), and clear, distortion-free sound. It comes in various colors and can be paired with other SoundLink Flex speakers or Bose Bluetooth speakers for Party Mode. It can also connect to Bose Smart Soundbars for remote audio monitoring.
Regional Outlooks
The global wireless audio device market is further segmented based on geography, including North America (the US and Canada), Europe (Italy, Spain, Germany, France, and others), Asia-Pacific (India, China, Japan, South Korea, and others), and the Rest of the World (the Middle East & Africa and Latin America). The market can be analyzed at a regional or country level as per the requirement. Among these, the Europe market is anticipated to witness prominent growth over the forecast period, driven by the presence of major audio device manufacturers and the increasing adoption of wireless audio technology. However, the Asia-Pacific region is projected to experience considerable growth in the wireless audio device market due to rising disposable income, rapid urbanization, and the growing consumer electronics industry in countries like China and India.
Global Wireless Audio Device Market Growth, by Region 2023-2030
The North American Region is Anticipated to Hold a Significant Share of the Global Wireless Audio Device Market
The North American region is anticipated to hold a significant share of the global wireless audio device market. Factors such as high consumer spending on electronics, technological advancements, and the presence of key market players such as Apple, HP, and Dell, among others in the region contribute to the growth of the wireless audio device market in North America. For instance, in January 2023, Apple introduced the second-generation HomePod, which includes new features that make it a more worthwhile purchase. The HomePod has a cylindrical body with a flat top that is outfitted with a touchscreen display offering built-in touch controls to play/pause music and adjust the volume. The speaker is covered in a 3D mesh fabric selected for its acoustic properties, and it is available in white and midnight color options.
Market Players Outlook
The major companies serving the global wireless audio device market include prominent players such as Apple, Samsung Electronics Co., Ltd., Sony Group Corp., Bose , and HARMAN International, among others. These market players are considerably contributing to the market growth by adopting various strategies including mergers and acquisitions, partnerships, collaborations, funding, and new product launches to stay competitive in the market. For instance, in September 2022, Bose introduced the Smart Soundbar 900 with Dolby Atmos, which is a standalone 5.0.2 setup with a premium design. The soundbar supports Dolby Digital, Dolby Digital Plus, Dolby TrueHD, Dolby Atmos, multi-channel PCM, and hi-res audio up to 24bit/192kHz. It also has smart features such as Amazon Alexa or Google Assistant built-in, Adaptiq audio calibration, Simplesync connectivity, and Phaseguide technology.
The Report Covers
- Market value data analysis of 2022 and forecast to 2030.
- Annualized market revenues ($ million) for each market segment.
- Country-wise analysis of major geographical regions.
- Key companies operating in the global wireless audio device market. Based on the availability of data, information related to new product launches, and relevant news is also available in the report.
- Analysis of business strategies by identifying the key market segments positioned for strong growth in the future.
- Analysis of market-entry and market expansion strategies.
- Competitive strategies by identifying ‘who stands where’ in the market
1. Report Summary
• Current Industry Analysis and Growth Potential Outlook
1.1. Research Methods and Tools
1.2. Market Breakdown
1.2.1. By Segments
1.2.2. By Region
2. Market Overview and Insights
2.1. Scope of the Report
2.2. Analyst Insight & Current Market Trends
2.2.1. Key Findings
2.2.2. Recommendations
2.2.3. Conclusion
3. Competitive Landscape
3.1. Key Company Analysis
3.2. Apple
3.2.1. Overview
3.2.2. Financial Analysis
3.2.3. SWOT Analysis
3.2.4. Recent Developments
3.3. Bose
3.3.1. Overview
3.3.2. Financial Analysis
3.3.3. SWOT Analysis
3.3.4. Recent Developments
3.4. HARMAN International
3.4.1. Overview
3.4.2. Financial Analysis
3.4.3. SWOT Analysis
3.4.4. Recent Developments
3.5. Samsung Electronics Co., Ltd.
3.5.1. Overview
3.5.2. Financial Analysis
3.5.3. SWOT Analysis
3.5.4. Recent Developments
3.6. Sony Group Corp.
3.6.1. Overview
3.6.2. Financial Analysis
3.6.3. SWOT Analysis
3.6.4. Recent Developments
3.7. Key Strategy Analysis
4. Market Segmentation
4.1. Global Wireless Audio Device Market by Device
4.1.1. Headphones & Headsets
4.1.2. Earphones
4.1.3. Microphones
4.1.4. Speaker Systems & Soundbars
4.1.5. Others (Wireless Earbuds, Smart Speakers)
4.2. Global Wireless Audio Device Market by Technology
4.2.1. Bluetooth
4.2.2. Wi-Fi
4.2.3. Airplay
4.2.4. Others (Zigbee, Near Field Communication (NFC))
4.3. Global Wireless Audio Device Market by Application
4.3.1. Residential/Individual
4.3.2. Commercial
4.3.3. Automotive
5. Regional Analysis
5.1. North America
5.1.1. United States
5.1.2. Canada
5.2. Europe
5.2.1. UK
5.2.2. Germany
5.2.3. Italy
5.2.4. Spain
5.2.5. France
5.2.6. Rest of Europe
5.3. Asia-Pacific
5.3.1. China
5.3.2. India
5.3.3. Japan
5.3.4. South Korea
5.3.5. Rest of Asia-Pacific
5.4. Rest of the World
6. Company Profiles
6.1. Acer Inc.
6.2. Apple
6.3. Audio Technica Ltd
6.4. Dell Inc.
6.5. Fujitsu Ltd.
6.6. GIGA-BYTE Technology Co., Ltd.
6.7. GN Audio
6.8. Google
6.9. HP
6.10. Huawei Technologies Co. Ltd
6.11. Lenovo
6.12. LG Electronics Inc.
6.13. Marshall Amplification Plc
6.14. Microsoft
6.15. MSI
6.16. Panasonic Life Solutions India Pvt. Ltd.
6.17. Razer Inc.
6.18. Samsung Electronics Co., Ltd.
6.19. Sony Group Corp.
6.20. Toshiba Corp.
6.21. Xiaomi Group
1. GLOBAL WIRELESS AUDIO DEVICE MARKET RESEARCH AND ANALYSIS BY DEVICE, 2022-2030 ($ MILLION)
2. GLOBAL WIRELESS HEADPHONES & HEADSETS DEVICE MARKET RESEARCH AND ANALYSIS BY REGION, 2022-2030 ($ MILLION)
3. GLOBAL WIRELESS EARPHONES DEVICE MARKET RESEARCH AND ANALYSIS BY REGION, 2022-2030 ($ MILLION)
4. GLOBAL WIRELESS MICROPHONES DEVICE MARKET RESEARCH AND ANALYSIS BY REGION, 2022-2030 ($ MILLION)
5. GLOBAL WIRELESS SPEAKER SYSTEMS & SOUNDBARS DEVICE MARKET RESEARCH AND ANALYSIS BY REGION, 2022-2030 ($ MILLION)
6. GLOBAL WIRELESS OTHERS AUDIO DEVICE MARKET RESEARCH AND ANALYSIS BY REGION, 2022-2030 ($ MILLION)
7. GLOBAL WIRELESS AUDIO DEVICE MARKET RESEARCH AND ANALYSIS BY TECHNOLOGY, 2022-2030 ($ MILLION)
8. GLOBAL WIRELESS AUDIO DEVICE FOR BLUETOOTH MARKET RESEARCH AND ANALYSIS BY REGION, 2022-2030 ($ MILLION)
9. GLOBAL WIRELESS AUDIO DEVICE FOR WI-FI MARKET RESEARCH AND ANALYSIS BY REGION, 2022-2030 ($ MILLION)
10. GLOBAL WIRELESS AUDIO DEVICE FOR AIRPLAY MARKET RESEARCH AND ANALYSIS BY REGION, 2022-2030 ($ MILLION)
11. GLOBAL WIRELESS AUDIO DEVICE FOR OTHERS MARKET RESEARCH AND ANALYSIS BY REGION, 2022-2030 ($ MILLION)
12. GLOBAL WIRELESS AUDIO DEVICE MARKET RESEARCH AND ANALYSIS BY APPLICATION, 2022-2030 ($ MILLION)
13. GLOBAL WIRELESS AUDIO DEVICE FOR RESIDENTIAL/INDIVIDUAL MARKET RESEARCH AND ANALYSIS BY REGION, 2022-2030 ($ MILLION)
14. GLOBAL WIRELESS AUDIO DEVICE FOR COMMERCIAL MARKET RESEARCH AND ANALYSIS BY REGION, 2022-2030 ($ MILLION)
15. GLOBAL WIRELESS AUDIO DEVICE FOR AUTOMOTIVE MARKET RESEARCH AND ANALYSIS BY REGION, 2022-2030 ($ MILLION)
16. GLOBAL WIRELESS AUDIO DEVICE MARKET RESEARCH AND ANALYSIS BY REGION, 2022-2030 ($ MILLION)
17. NORTH AMERICAN WIRELESS AUDIO DEVICE MARKET RESEARCH AND ANALYSIS BY COUNTRY, 2022-2030 ($ MILLION)
18. NORTH AMERICAN WIRELESS AUDIO DEVICE MARKET RESEARCH AND ANALYSIS BY DEVICE, 2022-2030 ($ MILLION)
19. NORTH AMERICAN WIRELESS AUDIO DEVICE MARKET RESEARCH AND ANALYSIS BY TECHNOLOGY, 2022-2030 ($ MILLION)
20. NORTH AMERICAN WIRELESS AUDIO DEVICE MARKET RESEARCH AND ANALYSIS BY APPLICATION, 2022-2030 ($ MILLION)
21. EUROPEAN WIRELESS AUDIO DEVICE MARKET RESEARCH AND ANALYSIS BY COUNTRY, 2022-2030 ($ MILLION)
22. EUROPEAN WIRELESS AUDIO DEVICE MARKET RESEARCH AND ANALYSIS BY DEVICE, 2022-2030 ($ MILLION)
23. EUROPEAN WIRELESS AUDIO DEVICE MARKET RESEARCH AND ANALYSIS BY TECHNOLOGY, 2022-2030 ($ MILLION)
24. EUROPEAN WIRELESS AUDIO DEVICE MARKET RESEARCH AND ANALYSIS BY APPLICATION, 2022-2030 ($ MILLION)
25. ASIA-PACIFIC WIRELESS AUDIO DEVICE MARKET RESEARCH AND ANALYSIS BY COUNTRY, 2022-2030 ($ MILLION)
26. ASIA-PACIFIC WIRELESS AUDIO DEVICE MARKET RESEARCH AND ANALYSIS BY DEVICE, 2022-2030 ($ MILLION)
27. ASIA-PACIFIC WIRELESS AUDIO DEVICE MARKET RESEARCH AND ANALYSIS BY TECHNOLOGY, 2022-2030 ($ MILLION)
28. ASIA-PACIFIC WIRELESS AUDIO DEVICE MARKET RESEARCH AND ANALYSIS BY APPLICATION, 2022-2030 ($ MILLION)
29. REST OF THE WORLD WIRELESS AUDIO DEVICE MARKET RESEARCH AND ANALYSIS BY COUNTRY, 2022-2030 ($ MILLION)
30. REST OF THE WORLD WIRELESS AUDIO DEVICE MARKET RESEARCH AND ANALYSIS BY DEVICE, 2022-2030 ($ MILLION)
31. REST OF THE WORLD WIRELESS AUDIO DEVICE MARKET RESEARCH AND ANALYSIS BY TECHNOLOGY, 2022-2030 ($ MILLION)
32. REST OF THE WORLD WIRELESS AUDIO DEVICE MARKET RESEARCH AND ANALYSIS BY APPLICATION, 2022-2030 ($ MILLION)
1. GLOBAL WIRELESS AUDIO DEVICE MARKET SHARE BY DEVICE, 2022 VS 2030 (%)
2. GLOBAL WIRELESS HEADPHONES & HEADSETS DEVICE MARKET SHARE BY REGION, 2022 VS 2030 (%)
3. GLOBAL WIRELESS EARPHONES DEVICE MARKET SHARE BY REGION, 2022 VS 2030 (%)
4. GLOBAL WIRELESS MICROPHONES DEVICE BY MARKET SHARE REGION, 2022 VS 2030 (%)
5. GLOBAL WIRELESS SPEAKER SYSTEMS & SOUNDBARS DEVICE BY MARKET SHARE REGION, 2022 VS 2030 (%)
6. GLOBAL WIRELESS OTHERS AUDIO DEVICE BY MARKET SHARE REGION, 2022 VS 2030 (%)
7. GLOBAL WIRELESS AUDIO DEVICE MARKET SHARE BY TECHNOLOGY, 2022 VS 2030 (%)
8. GLOBAL WIRELESS AUDIO DEVICE FOR BLUETOOTH MARKET SHARE BY REGION, 2022 VS 2030 (%)
9. GLOBAL WIRELESS AUDIO DEVICE FOR WI-FI MARKET SHARE BY REGION, 2022 VS 2030 (%)
10. GLOBAL WIRELESS AUDIO DEVICE FOR AIRPLAY MARKET SHARE BY REGION, 2022 VS 2030 (%)
11. GLOBAL WIRELESS AUDIO DEVICE FOR OTHERS MARKET SHARE BY REGION, 2022 VS 2030 (%)
12. GLOBAL WIRELESS AUDIO DEVICE MARKET SHARE BY APPLICATION, 2022 VS 2030 (%)
13. GLOBAL WIRELESS AUDIO DEVICE FOR RESIDENTIAL/INDIVIDUAL MARKET SHARE BY REGION, 2022 VS 2030 (%)
14. GLOBAL WIRELESS AUDIO DEVICE FOR COMMERCIAL MARKET SHARE BY REGION, 2022 VS 2030 (%)
15. GLOBAL WIRELESS AUDIO DEVICE FOR AUTOMOTIVE MARKET SHARE BY REGION, 2022 VS 2030 (%)
16. GLOBAL WIRELESS AUDIO DEVICE MARKET SHARE BY REGION, 2022 VS 2030 (%)
17. US WIRELESS AUDIO DEVICE MARKET SIZE, 2022-2030 ($ MILLION)
18. CANADA WIRELESS AUDIO DEVICE MARKET SIZE, 2022-2030 ($ MILLION)
19. UK WIRELESS AUDIO DEVICE MARKET SIZE, 2022-2030 ($ MILLION)
20. FRANCE WIRELESS AUDIO DEVICE MARKET SIZE, 2022-2030 ($ MILLION)
21. GERMANY WIRELESS AUDIO DEVICE MARKET SIZE, 2022-2030 ($ MILLION)
22. ITALY WIRELESS AUDIO DEVICE MARKET SIZE, 2022-2030 ($ MILLION)
23. SPAIN WIRELESS AUDIO DEVICE MARKET SIZE, 2022-2030 ($ MILLION)
24. REST OF EUROPE WIRELESS AUDIO DEVICE MARKET SIZE, 2022-2030 ($ MILLION)
25. INDIA WIRELESS AUDIO DEVICE MARKET SIZE, 2022-2030 ($ MILLION)
26. CHINA WIRELESS AUDIO DEVICE MARKET SIZE, 2022-2030 ($ MILLION)
27. JAPAN WIRELESS AUDIO DEVICE MARKET SIZE, 2022-2030 ($ MILLION)
28. SOUTH KOREA WIRELESS AUDIO DEVICE MARKET SIZE, 2022-2030 ($ MILLION)
29. REST OF ASIA-PACIFIC WIRELESS AUDIO DEVICE MARKET SIZE, 2022-2030 ($ MILLION)
30. REST OF THE WORLD WIRELESS AUDIO DEVICE MARKET SIZE, 2022-2030 ($ MILLION)
