Strategic Initiative: Growing Adoption of Strollers to Propel the Market Growth

Published: Nov 2022

The global baby pram market is anticipated to grow at a considerable CAGR of 5.9% during the forecast period. The primary factor contributing to the growth of the market includes the increasing adoption of strollers for the purpose of carrying a child or transporting in a vehicle. The product offers various features such as convenience and ease of use at cost-effective prices, which is likely to promote the usage of baby prams across the globe. In addition, the growing trend of traveling across generations has created a demand for easy and pain-free travel with babies. Thus, parents prefer to incorporate an additional seat for their infants through the travel system stroller at the time of car transport. In addition, several new product innovations by manufacturers have introduced multi-functional convertible strollers. For instance, in May 2021, Kolcraft Enterprises, Inc. provides Contours Bliss 4-in-1 convertible stroller system, which can be converted from pram to stroller and vice versa.

Browse the full report description of “Baby Pram Market Size, Share & Trends Analysis Report by Product Type (Lightweight Strollers, Jogging Strollers, Double/ Triple Strollers, and Multi-Optional System Strollers), by Age (Under 1 Year, 1-2.5 Years, and Above 2.5 Years), and by Sales Channel (Baby Boutiques, Specialty Stores, Supermarket and Hypermarket, and E-Commerce)Forecast Period (2022-2028)” at https://www.omrglobal.com/industry-reports/baby-pram-market

Apart from this, in June 2022, Baby Jogger launched a compact-folding 4-wheel modular stroller 'The City Sights™ Stroller'. The stroller offers parents a modern design, versatility, and all-terrain performance, it features a reversible seat, all-terrain wheels and suspension, and a one-hand, compact fold that collapses the stroller for instant storage. When visiting crowded areas or events, strollers give parents the confidence to know that the baby is all buckled up inside the newborn pram stroller and is safe. Strollers and prams are a great way to relieve that weight. There will be less carrying, and more pushing which is freer, fitter, and comparatively more comfortable.

Market Coverage

The market number available for – 2021-2028

Base year- 2021

Forecast period- 2022-2028

Segment Covered- 

o By Product Type

o By Age

o By Sales Channel

Regions Covered-

o North America

o Europe

o Asia-Pacific

o Rest of the World

Competitive Landscape- including Dorel Industries Inc., Emmaljunga Ltd., Evenflo Company, Inc., Goodbaby International Holdings Ltd., Graco Childrens Products Inc., Hauck GmbH & Co. KG and others.

Key questions addressed by the report

What is the market growth rate?

Which segment and region dominate the market in the base year?

Which segment and region will project the fastest growth in the market?

Who is the leader in the market?

How players are addressing challenges to sustain growth?

Where is the investment opportunity?

Global Baby Pram Market Report Segment

By Product Type

  • Lightweight Strollers
  • Jogging Strollers
  • Double / Triple Strollers
  • Multi-Optional System Strollers

By Age

  • Under 1 Years Old
  • 1 to 2.5 Years Old
  • Above 2.5 Years Old

By Sales Channel

  • Baby Boutiques
  • Specialty Stores
  • Supermarket and Hypermarket
  • E-Commerce

Global Baby Pram Market Report Segment by Region

North America

UniteGlobal Baby Pram Market d States

Canada

Europe

UK

Germany

Italy

Spain

France

Rest of Europe 

Asia-Pacific

China

India

Japan

South Korea

Rest of Asia-Pacific 

Rest of the World

Latin America 

Middle East & Africa


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