Baby Pram Market
Baby Pram Market Size, Share & Trends Analysis Report by Product Type (Lightweight Strollers, Jogging Strollers, Double/ Triple Strollers, and Multi-Optional System Strollers), by Age (Under 1 Year, 1-2.5 Years, and Above 2.5 Years), and by Sales Channel (Baby Boutiques, Specialty Stores, Supermarket and Hypermarket, and E-Commerce)Forecast Period (2022-2028)
Baby pram market is anticipated to grow at a considerable CAGR of 5.9% during the forecast period. The growth of the market is primarily attributed due to the increasing number of nuclear families and rising demand for prams and strollers as an efficient way to travel with children as baby prams provide ease of movement to parents. Furthermore, new and innovative products launched by the key players in the market is anticipated to fuel the demand for baby pram in the global market. For instance, in October 2021, Evenflo, a designer, manufacturer, and marketer of infant and children’s products, launched the Evenflo Gold OttoTM Self-Folding Stroller. The product is designed to automatically fold compactly and stand on its own. It can be instantly activated with one hand which makes it convenient for errands, travel, and adventure.
Segmental Outlook
The global baby pram market is segmented based on its product type, age, and sales channel. Based on product type, the market is segmented into lightweight strollers, jogging strollers, double/ triple strollers, and multi-optional system strollers. Based on age the market is categorized into under 1 year, 1 to 2.5 years, and above 2.5 years. Further, based on the sales channel, the market is segmented into baby boutiques, specialty stores, supermarkets and hypermarkets, and e-commerce. Among the product type segment, the lightweight strollers sub-segment is anticipated to register significant growth during the forecast period. The growth is attributed to benefits offered by lightweight strollers such as ease to carry while traveling.
Among the sales channel segment, the e-commerce sub-segment is anticipated to register significant growth over the forecast period. The growth of the e-commerce sub-segment is attributed to the factors such as the growing penetration of the internet across regions and rising funding activities by e-commerce-led start-ups. For instance, in November 2021, Babylist, an e-commerce and content hub for new parents, received a $40 million Series C funding round, led by Norwest Venture Partners. The new funding will focus on establishing a physical presence for Babylist as well as expansion overseas.
Regional Outlooks
The global Baby Pram market is further segmented based on geography including North America (the US, and Canada), Europe (Italy, Spain, Germany, France, and Others), Asia-Pacific (India, China, Japan, South Korea, and Others), and the Rest of the World (the Middle East &Africa, and Latin America). The market can be analyzed for a particular region or country level as per the requirement. Among these, North America is expected to cater to a prominent share over the forecast period. However, the Asia-Pacific region is projected to experience considerable growth in the baby pram market, which is attributed due to the presence of a large consumer base coupled with the growing disposable income.
Global Baby Pram Market Growth, by Region 2022-2028
North America is Expected to Hold a Prominent Share in the Global Baby Pram Market
Among these regions, North America is anticipated to hold a prominent share in the global baby pram market. The development of the baby pram market in the region is primarily driven by factors including the growing trend of single parents and technology integration into baby strollers. Thus, players are involved in launching technology-driven technology-driven products, which are anticipated to drive the baby pram market in the region. For instance, in July 2019, Cybex launched the e-Priam electric pushchair. The e-PRIAM is an e-stroller by CYBEX that uses technology to help parents tackle activities such as gliding up and down the hills with its power-assisted technology. It also smartly adapts to rough terrains such as sand, gravel, or cobblestones.
Market Players Outlook
The major companies serving the global baby pram market include Combi Corp., Dorel Industries Inc., Emmaljunga Ltd., Evenflo Company, Inc., Goodbaby International Holdings Ltd., Graco Children Products Inc., Hauck GmbH & Co. KG, and others. The market players are considerably contributing to the market growth by the adoption of various strategies including mergers and acquisitions, partnerships, collaborations, funding, and new product launches, to stay competitive in the market. For instance, in May 2022, Stokke, a Norwegian manufacturer, and distributor of children’s products, equipment, and accessories, expanded its partnership with RELEX Solutions, a provider of unified supply chain planning solutions. Since 2020, RELEX is providing demand and supply planning to Stokke’s 7 warehouses globally, supporting over 3,000 SKUs. Through this partnership extension, Stokke will now implement RELEX’s sales and operations planning (S&OP) solution to drive improved medium and long-term planning, increase visibility across departments, and define a single cross-functional business plan.
The Report Covers
- Market value data analysis of 2021 and forecast to 2028.
- Annualized market revenues ($ million) for each market segment.
- Country-wise analysis of major geographical regions.
- Key companies operating in the global baby pram market. Based on the availability of data, information related to new product launches, and relevant news is also available in the report.
- Analysis of business strategies by identifying the key market segments positioned for strong growth in the future.
- Analysis of market-entry and market expansion strategies.
- Competitive strategies by identifying ‘who-stands-where’ in the market.
1. Report Summary
• Current Industry Analysis and Growth Potential Outlook
1.1. Research Methods and Tools
1.2. Market Breakdown
1.2.1. By Segments
1.2.2. By Region
2. Market Overview and Insights
2.1. Scope of the Report
2.2. Analyst Insight & Current Market Trends
2.2.1. Key Findings
2.2.2. Recommendations
2.2.3. Conclusion
3. Competitive Landscape
3.1. Key Company Analysis
3.1.1. Overview
3.1.2. Financial Analysis
3.1.3. SWOT Analysis
3.1.4. Recent Developments
3.2. Key Strategy Analysis
4. Market Segmentation
4.1. Global Baby Pram Market by Product Type
4.1.1. Lightweight Strollers
4.1.2. Jogging Strollers
4.1.3. Multi-Optional System Strollers
4.2. Global Baby Pram Market by Age
4.2.1. Under 1 Year
4.2.2. 1 - 2.5 Year
4.2.3. Above 2.5 Year
4.3. Global Baby Pram Market by Sales Channel
4.3.1. Baby Boutiques
4.3.2. Specialty Stores
4.3.3. Supermarket and Hypermarket
4.3.4. E-Commerce
5. Regional Analysis
5.1. North America
5.1.1. United States
5.1.2. Canada
5.2. Europe
5.2.1. UK
5.2.2. Germany
5.2.3. Italy
5.2.4. Spain
5.2.5. France
5.2.6. Rest of Europe
5.3. Asia-Pacific
5.3.1. China
5.3.2. India
5.3.3. Japan
5.3.4. South Korea
5.3.5. Rest of Asia-Pacific
5.4. Rest of the World
6. Company Profiles
6.1. Abc Design House Private Ltd.
6.2. Artsana Group
6.3. Baby Jogger, LLC
6.4. Baby Trend
6.5. Brevi Milano S.P.A.
6.6. Bugaboo North America Inc.
6.7. Combi Corp.
6.8. Dongguan Chuanghua Industrial Co., Ltd. (Seebaby brand)
6.9. Dorel Industries Inc.
6.10. Emmaljunga Ltd.
6.11. Evenflo Company, Inc.
6.12. Goodbaby International Holdings Ltd.
6.13. Graco Childrens Products Inc.
6.14. Hauck GmbH & Co. KG
6.15. Inglesina USA Inc.
6.16. Monahan Products, LLC
6.17. My Babiie Ltd.
6.18. Newell Brands, Inc.
6.19. NINGBO SHENMA GROUP CO.,LTD.
6.20. Nuna Intl BV
6.21. Peg Perego SpA
6.22. Pigeon Stroller
6.23. Stokke AS
1. GLOBAL BABY PRAM MARKET RESEARCH AND ANALYSIS BY PRODUCT TYPE, 2021-2028 ($ MILLION)
2. GLOBAL LIGHTWEIGHT STROLLERS MARKET RESEARCH AND ANALYSIS BY REGION, 2021-2028 ($ MILLION)
3. GLOBAL JOGGING STROLLERS MARKET RESEARCH AND ANALYSIS BY REGION, 2021-2028 ($ MILLION)
4. GLOBAL MULTI-OPTIONAL SYSTEM STROLLERS MARKET RESEARCH AND ANALYSIS BY REGION, 2021-2028 ($ MILLION)
5. GLOBAL BABY PRAM MARKET RESEARCH AND ANALYSIS BY AGE, 2021-2028 ($ MILLION)
6. GLOBAL BABY PRAM FOR KIDS UNDER 1 YEAR MARKET RESEARCH AND ANALYSIS BY REGION, 2021-2028 ($ MILLION)
7. GLOBAL BABY PRAM FOR KIDS 1- 2.5 YEAR MARKET RESEARCH AND ANALYSIS BY REGION, 2021-2028 ($ MILLION)
8. GLOBAL BABY PRAM FOR KIDS ABOVE 2.5 YEAR MARKET RESEARCH AND ANALYSIS BY REGION, 2021-2028 ($ MILLION)
9. GLOBAL BABY PRAM MARKET RESEARCH AND ANALYSIS BY SALES CHANNEL, 2021-2028 ($ MILLION)
10. GLOBAL BABY PRAM IN BABY BOUTIQUES MARKET RESEARCH AND ANALYSIS BY REGION, 2021-2028 ($ MILLION)
11. GLOBAL BABY PRAM IN SPECIALTY STORES MARKET RESEARCH AND ANALYSIS BY REGION, 2021-2028 ($ MILLION)
12. GLOBAL BABY PRAM IN SUPERMARKET AND HYPERMARKET MARKET RESEARCH AND ANALYSIS BY REGION, 2021-2028 ($ MILLION)
13. GLOBAL BABY PRAM BY E-COMMERCE MARKET RESEARCH AND ANALYSIS BY REGION, 2021-2028 ($ MILLION)
14. GLOBAL BABY PRAM MARKET RESEARCH AND ANALYSIS BY REGION, 2021-2028 ($ MILLION)
15. NORTH AMERICAN BABY PRAM MARKET RESEARCH AND ANALYSIS BY COUNTRY, 2021-2028 ($ MILLION)
16. NORTH AMERICAN BABY PRAM MARKET RESEARCH AND ANALYSIS BY PRODUCT TYPE, 2021-2028 ($ MILLION)
17. NORTH AMERICAN BABY PRAM MARKET RESEARCH AND ANALYSIS BY AGE, 2021-2028 ($ MILLION)
18. NORTH AMERICAN BABY PRAM MARKET RESEARCH AND ANALYSIS BY SALES CHANNEL, 2021-2028 ($ MILLION)
19. EUROPEAN BABY PRAM MARKET RESEARCH AND ANALYSIS BY COUNTRY, 2021-2028 ($ MILLION)
20. EUROPEAN BABY PRAM MARKET RESEARCH AND ANALYSIS BY PRODUCT TYPE, 2021-2028 ($ MILLION)
21. EUROPEAN BABY PRAM MARKET RESEARCH AND ANALYSIS BY AGE, 2021-2028 ($ MILLION)
22. EUROPEAN BABY PRAM MARKET RESEARCH AND ANALYSIS BY SALES CHANNEL, 2021-2028 ($ MILLION)
23. ASIA-PACIFIC BABY PRAM MARKET RESEARCH AND ANALYSIS BY COUNTRY, 2021-2028 ($ MILLION)
24. ASIA-PACIFIC BABY PRAM MARKET RESEARCH AND ANALYSIS BY PRODUCT TYPE, 2021-2028 ($ MILLION)
25. ASIA-PACIFIC BABY PRAM MARKET RESEARCH AND ANALYSIS BY AGE, 2021-2028 ($ MILLION)
26. ASIA-PACIFIC BABY PRAM MARKET RESEARCH AND ANALYSIS BY SALES CHANNEL, 2021-2028 ($ MILLION)
27. REST OF THE WORLD BABY PRAM MARKET RESEARCH AND ANALYSIS BY COUNTRY, 2021-2028 ($ MILLION)
28. REST OF THE WORLD BABY PRAM MARKET RESEARCH AND ANALYSIS BY PRODUCT TYPE, 2021-2028 ($ MILLION)
29. REST OF THE WORLD BABY PRAM MARKET RESEARCH AND ANALYSIS BY AGE, 2021-2028 ($ MILLION)
30. REST OF THE WORLD BABY PRAM MARKET RESEARCH AND ANALYSIS BY SALES CHANNEL, 2021-2028 ($ MILLION)
1. GLOBAL BABY PRAM MARKET SHARE BY PRODUCT TYPE, 2021 VS 2028 (%)
2. GLOBAL LIGHTWEIGHT STROLLERS MARKET SHARE BY REGION, 2021 VS 2028 (%)
3. GLOBAL JOGGING STROLLERS MARKET SHARE BY REGION, 2021 VS 2028 (%)
4. GLOBAL MULTI-OPTIONAL SYSTEM STROLLERS BY MARKET SHARE REGION, 2021 VS 2028 (%)
5. GLOBAL BABY PRAM MARKET SHARE BY AGE, 2021 VS 2028 (%)
6. GLOBAL BABY PRAM FOR KIDS UNDER 1 YEAR MARKET SHARE BY REGION, 2021 VS 2028 (%)
7. GLOBAL BABY PRAM FOR KIDS 1 TO 2.5 YEAR MARKET SHARE BY REGION, 2021 VS 2028 (%)
8. GLOBAL BABY PRAM FOR KIDS ABOVE 2.5 YEAR MARKET SHARE BY REGION, 2021 VS 2028 (%)
9. GLOBAL BABY PRAM MARKET SHARE BY SALES CHANNEL, 2021 VS 2028 (%)
10. GLOBAL BABY PRAM IN BABY BOUTIQUES MARKET SHARE BY REGION, 2021 VS 2028 (%)
11. GLOBAL BABY PRAM IN SPECIALTY STORES MARKET SHARE BY REGION, 2021 VS 2028 (%)
12. GLOBAL BABY PRAM IN SUPERMARKET AND HYPERMARKET MARKET SHARE BY REGION, 2021 VS 2028 (%)
13. GLOBAL BABY PRAM FOR E-COMMERCE MARKET SHARE BY REGION, 2021 VS 2028 (%)
14. GLOBAL BABY PRAM MARKET SHARE BY REGION, 2021 VS 2028 (%)
15. US BABY PRAM MARKET SIZE, 2021-2028 ($ MILLION)
16. CANADA BABY PRAM MARKET SIZE, 2021-2028 ($ MILLION)
17. UK BABY PRAM MARKET SIZE, 2021-2028 ($ MILLION)
18. FRANCE BABY PRAM MARKET SIZE, 2021-2028 ($ MILLION)
19. GERMANY BABY PRAM MARKET SIZE, 2021-2028 ($ MILLION)
20. ITALY BABY PRAM MARKET SIZE, 2021-2028 ($ MILLION)
21. SPAIN BABY PRAM MARKET SIZE, 2021-2028 ($ MILLION)
22. REST OF EUROPE BABY PRAM MARKET SIZE, 2021-2028 ($ MILLION)
23. INDIA BABY PRAM MARKET SIZE, 2021-2028 ($ MILLION)
24. CHINA BABY PRAM MARKET SIZE, 2021-2028 ($ MILLION)
25. JAPAN BABY PRAM MARKET SIZE, 2021-2028 ($ MILLION)
26. SOUTH KOREA BABY PRAM MARKET SIZE, 2021-2028 ($ MILLION)
27. REST OF ASIA-PACIFIC BABY PRAM MARKET SIZE, 2021-2028 ($ MILLION)
28. REST OF THE WORLD BABY PRAM MARKET SIZE, 2021-2028 ($ MILLION)
