The global market for feed vitamins is witnessing huge growth due to increasing animal farm activities and meat consumption of swine, poultry, and others around the globe. Feed vitamins assist farm owners to keep the animals healthy and safe from diseases such as iron deficiency anemia, iron deficiency goiter, parakeratosis, rickets and osteoporosis, and selenium deficiency, among others; improve the quality and quantity of the outputs such as dairy, eggs, meat, and others from livestock animals; and improve their ability of reproduction and fertility. In addition, natural feed additive innovations are changing animal protein production by offering tested nutrient and vitamin feeds to boost poultry and livestock production sustainability and satisfy expanding customer demand for healthier foods. Due to all these benefits, the animal feed vitamins market is expected to grow at a CAGR of 7.5% during the forecast period (2023–2029), according to OMR Research.
Segments of the Market
The global feed vitamins market is segmented on the basis of vitamin type, animal type, and formulation. On the basis of vitamin type, the market is sub-segmented into vitamin A, vitamin B, vitamin D, vitamin E, vitamin C, and vitamin K. On the basis of animal type, the market is sub-segmented into swine, aquatic animals, ruminants, poultry, and others. Further, on the basis of formulation, the market is sub-segmented into dry and liquid.
In the vitamins segment, various types of vitamins offer numerous health benefits to animals. For instance, Vitamin A improves bone formation, nervous tissue health, and overall growth; Vitamin B assists in proper digestion and saves animals from hormonal or nervous disorders; Vitamin C assists in immune regulation; Vitamin D maintains calcium homeostasis; Vitamin E controls nerves, senses, and muscles and maintains the bright pink color of the meat; and Vitamin K reduces the risk of high blood clotting time by helping the liver to produce prothrombin.
Recent Developments
Key market players such as Adisseo, BASF SE, Cargill, Inc., Lonza Group AG, Royal DSM, Trouw Nutrition, Lallemand Inc., Zhejiang NHU Co., Ltd., Archer-Daniels-Midland Company (ADM), Evonik Industries AG, Kemin Industries, Inc., Biovet SA, and others are contributing to the global feed vitamins market’s growth significantly with their new product launches, investments, expansions to different regions, and collaborations with other market players. Some of the recent developments in the market include:
• Royal DSM, a global leader in nutritional product manufacturing, announced its new bio-based Vitamin A testing for cosmetic products in 2022. This Vitamin A is made of renewable raw materials and has a lower carbon footprint while manufacturing it. In addition to cosmetics, this bio-based vitamin A will be used in human and animal health as well. The company announced it would launch the product officially in 2023.
• In July 2022, AB Agri, a manufacturer of animal nutrition products, opened its new feed mill in Tongchuan City, China, to expand its production capacity in the region. The new mill is 34,000 square feet in size and has a capacity of 240,000 tons.
• In January 2022, Amlan International, a feed additive manufacturer, introduced its new mineral-based feed additives, Phylox and NeutraPath, at the International Production and Processing Expo (IPPE). The new feed additive was launched for US producers and vertical integrators. These two additives are the alternatives to antibiotics in poultry and livestock.
• In September 2022, Elanco Animal Health, a global leader in offering products for animal health, launched its new nutrient-sparing enzyme, called the Hemicell XT, particularly made for pigs and poultry. This new supplement improves gut health in pigs and has increased concentration compared to its predecessor, Hemicell HT, resulting in low storage consumption and lower dose requirements.
Conclusion
Vitamins are an essential part of any living being's well-being, including animals. They balance the health of animals and improve their productivity. Owing to this, the animal feed market is growing on a constant basis. Many market players are adding to this growth with their constant technological innovations, such as balanced diet software for livestock feeding and others. Although vitamins are crucial for animals, excessive intake can lead to severe health issues such as dermatitis, weight loss, skin thickening, calcification of soft tissues such as the heart, aorta, and lungs, and others. Due to this, software that can inform livestock owners how much vitamin intake is sufficient for their animals becomes useful. A key market player, DSM, recently released such software in October 2022, called "OVN Optimum Vitamin Nutrition." This software assists in providing the best vitamin and feed pairing for improved and balanced vitamin intake in animals. In addition, OVN assists in reducing food waste on farms. Such factors are supporting the feed vitamin market’s growth and its demand among all livestock owners.