Increase in Internet Users Along with Strategic Partnership Among Major Players is to foster the growth of the Western Europe E-Commerce Retail Market

Published: Aug 2021

The Western Europe e-commerce retail market is anticipated to grow at a considerable CAGR of around 26.7% during the forecast period (2021-2027). The market growth is augmented by the rise in internet users in the region as a large number of internet users makes it easy for e-commerce retail market players to reach the targeted customers. This provides opportunities for the market players since online sales are increasing. According to the estimation of the International Trade Administration (ITA), already over two-thirds of the population have access to smartphones, and this figure is expected to increase to almost 80% by 2025. With this, there has been an increase in internet users which has led to a huge rise in shopping orders from e-commerce companies. According to the World Bank, in 2019, 82.6% of the population in Russia were internet users whereas the UK had 92.5% of the population engaged in using the internet in the same year. 

Browse the full report description Western Europe E-Commerce Retail Market Size, Share & Trends Analysis Report By Type (Business to Consumer, Business to Business, and Customer to Customer), By Product (Electronics, Fashion, Books and Magazines, Home Décor, Healthcare, Automobile, Sports, Beauty and Personal Care, Kitchenware, and Others), By Device Used (Smartphone, Tablets, and Personal Computer) Forecast,2021-2027 at https://www.omrglobal.com/industry-reports/western-europe-e-commerce-retail-market

Besides, the strategic partnerships among major players are to drive the growth of the market. For instance, in September 2018, SEKO Logistics announced its strategic partnership with Hermes Germany, which is a European parcel company and provider of supply chain solutions. With this partnership, both the companies are looking forward to combining their competencies in B2B and B2C businesses. In June 2021, the DL supply chain agreed with Locus Robotics, to expand its newly developed digitalization strategy effectively by the end of 2022. Under this strategy, the company has planned to take 2,000 robots for developing and establishing an effective supply chain. In addition to this, cost-effective products with great offers and a rise in the launch of new products are also the factors that drive the growth of the market. The market share is also estimated to increase with a rise in new players in the region owing to more people increasing their interest in online shopping. 

Market Coverage

  • The market number available for – 2020-2027
  • Base year- 2020
  • Forecast period- 2021-2027
  • Segment Covered- 

o By Type

o By Product

o By Device Used

  • Regions Covered-

o North America

o Europe

o Asia-Pacific

o Rest of the World

  • Competitive Landscape- Alibaba Group Holding Ltd, Next plc, John Lewis Plc., Otto GmbH & Co KG, Carrefour Group, Ocado Group, and DHL International GmbH, among others 

Key questions addressed by the report

  • What is the market growth rate?
  • Which segment and region dominate the market in the base year?
  • Which segment and region will project the fastest growth in the market?
  • How has COVID-19 impacted the market?

o Deviation from the pre-COVID-19 forecast

o Most affected region and segment

  • Who is the leader in the market?
  • How players are addressing challenges to sustain growth?
  • Where is the investment opportunity?

Western Europe e-commerce retail market Report Segment

By End-Users

  • Business to Consumer
  • Business to Business
  • Customer to Customer

By Product

  • Electronics
  • Fashion
  • Books and Magazines
  • Home Decor
  • Healthcare
  • Automobile
  • Sports
  • Beauty and Personal Care
  • Kitchenware
  • Others

By Device Used

  • Smartphone
  • Tablets
  • Personal Computer

Western Europe e-commerce retail market Report Segment by Geography

  • Russia
  • Germany
  • United Kingdom
  • France
  • Italy
  • Rest of Western Europe

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