Online Sports Betting Market
Online Sports Betting Market Size, Share & Trends Analysis Report by Type (Line-In-Play, Fixed Old Betting, Daily Fantasy, E-Sports, Exchange Betting, and Others), by Sports Type (Football, Cricket, Tennis, and Others), and by Device (Desktop and Mobile) Forecast Period (2023-2030)
Online sports betting market is anticipated to grow at a CAGR of 12.5% during the forecast period. The market growth is attributed to factors such as the growing internet penetration and rise in the use of mobile phones among users for playing online games. According to USAFacts In June 2021, the data showed that 99.2% of Americans had access to at least one high-speed internet provider. About 97% had access to at least three internet providers. Additionally, industry expansion is aided by societal and legalization acceptance, simple access to online gaming, celebrity endorsements, and corporate sponsorships. The market is also expanding due to the increasing use of smartphones with the 5G internet technologies. For instance, the Entain Plc. subsidiary BetMGM teamed with NBC Sports in September 2022 to give weekly integrations on 2022 NFL season highlights on Football Night in America and other content across all of NBC Sports' platforms. Artificial intelligence (AI), machine learning (ML), and augmented reality (AR) are features of contemporary smartphones that aid programmers in developing immersive and interactive betting applications.
Segmental Outlook
The global online sports betting market is segmented based on the type, device, and sports type. Based on the type, the market is sub-segmented into line-in-play, fixed old betting, daily fantasy, e-sports, exchange betting, and others. Based on devices, the market is bifurcated into desktop and mobile. Based on sports type, the market is sub-segmented into football, cricket, tennis, and others. Among the type, the line-in-play sub-segment is anticipated to hold a considerable share of the market, owing to the ease of implementation and bet during the progression of a game. That means, the betting will start when the game starts and it ends when the game ends.
Mobile Sub-Segment is Anticipated to Hold a Prominent Share in the Global Online Sports Betting Market
Among the device, the mobile sub-segment is anticipated to hold a prominent share of the market, owing to the user-friendly interfaces to payment options. Such platforms have contributed to attracting and retaining customers by offering enhanced convenience. The market's expansion has been significantly aided by the general availability of mobile betting applications. Sports betting is now even more accessible, which serve to the growing number of customers who prefer to wager on their smartphones and tablets.
Regional Outlook
The global online sports betting market is further segmented based on geography including North America (the US, and Canada), Europe (Italy, Spain, Germany, France, and Others), Asia-Pacific (India, China, Japan, South Korea, and Others), and the Rest of the World (the Middle East & Africa, and Latin America). Among these, the North American regional market is expected to grow considerably over the forecast period,
Especially the US, was a significant player in the online sports betting market. The market witnessed significant growth following the legalization of sports betting in several states, expanding the market’s potential. The popularity of sports such as football, basketball, and baseball are contributing to the market’s growth.
Global Online Sports Betting Market Growth by Region 2023-2030
Europe is expected to Hold a Prominent Share in the Global Online Sports Betting Market
Europe is one of the largest and most established markets for online sports betting. The development can be attributed to the legalization of gambling in various European countries, including Italy, Spain, France, and Germany. Some other factors driving the market growth include the availability of high-speed broadband internet, the rising popularity of online casinos, and the rising use of smartphones. For instance, in 2022, sports betting accounted for one of the largest share of online gambling. Sports and other types of betting were generating $ 146 bn in gross gaming revenue and accounting for 35% of Europe’s total online gambling revenue as per a European Gaming & Betting Association study. Additionally, Companies are now permitted to advertise on their gambling websites due to the Gambling Act 2005 that the UKGC (UK Gambling Commission) imposed. This has supported to grow the industry in the area.
Market Players Outlook
The major companies serving the global online sports betting market include 888 Holdings Plc, Betsson AB, Bet 365 Group Ltd., Entain Plc., Kindred Group plc, MGM Resorts International, Kindred Group plc, Wynn Resorts Ltd., and others. The market players are considerably contributing to the market growth by the adoption of various strategies including mergers and acquisitions, partnerships, collaborations, funding, and new product launches, to stay competitive in the market. For instance, in March 2023, OpenBet, a multinational company that provides betting entertainment, expanded its presence in the US with a day-one launch in Massachusetts. Massachusetts has a proud sporting history and is home to some of the world's biggest teams, including the Boston Red Sox, New England Patriots, Boston Celtics and Boston Bruins. OpenBet projects that Gross Gaming Revenue (GGR) in the state could reach the $500 million mark after its first year in operation, through engaging betting content powered by searing technology.
The Report Covers
- Market value data analysis of 2022 and forecast to 2030.
- Annualized market revenues ($ million) for each market segment.
- Country-wise analysis of major geographical regions.
- Key companies operating in the global online sports betting market. Based on the availability of data, information related to new product launches, and relevant news is also available in the report.
- Analysis of business strategies by identifying the key market segments positioned for strong growth in the future.
- Analysis of market-entry and market expansion strategies.
- Competitive strategies by identifying ‘who-stands-where’ in the market.
1. Report Summary
• Current Industry Analysis and Growth Potential Outlook
1.1. Research Methods and Tools
1.2. Market Breakdown
1.2.1. By Segments
1.2.2. By Region
2. Market Overview and Insights
2.1. Scope of the Report
2.2. Analyst Insight & Current Market Trends
2.2.1. Key Findings
2.2.2. Recommendations
2.2.3. Conclusion
3. Competitive Landscape
3.1. Key Company Analysis
3.2. 888 Holdings Plc.
3.2.1. Overview
3.2.2. Financial Analysis
3.2.3. SWOT Analysis
3.2.4. Recent Developments
3.3. Betsson AB
3.3.1. Overview
3.3.2. Financial Analysis
3.3.3. SWOT Analysis
3.3.4. Recent Developments
3.4. Bet 365 Group Ltd.
3.4.1. Overview
3.4.2. Financial Analysis
3.4.3. SWOT Analysis
3.4.4. Recent Developments
3.5. Entain Plc.
3.5.1. Overview
3.5.2. Financial Analysis
3.5.3. SWOT Analysis
3.5.4. Recent Developments
3.6. Flutter Entertainment Plc.
3.6.1. Overview
3.6.2. Financial Analysis
3.6.3. SWOT Analysis
3.6.4. Recent Developments
3.7. Key Strategy Analysis
4. Market Segmentation
4.1. Global Online sports betting market by Type
4.1.1. Line-In-Play
4.1.2. Fixed Old Betting
4.1.3. Daily Fantasy
4.1.4. E-Sports
4.1.5. Exchange Betting
4.1.6. Others (Spread Betting, Pari Mutuel betting)
4.2. Global Online sports betting market by Sports Type
4.2.1. Football
4.2.2. Cricket
4.2.3. Tennis
4.2.4. Others (Basketball, Hockey, Baseball)
4.3. Global Online sports betting market by Device
4.3.1. Desktop
4.3.2. Mobile
5. Regional Analysis
5.1. North America
5.1.1. United States
5.1.2. Canada
5.2. Europe
5.2.1. UK
5.2.2. Germany
5.2.3. Italy
5.2.4. Spain
5.2.5. France
5.2.6. Rest of Europe
5.3. Asia-Pacific
5.3.1. China
5.3.2. India
5.3.3. Japan
5.3.4. South Korea
5.3.5. Rest of Asia-Pacific
5.4. Rest of the World
6. Company Profiles
6.1. Every Matrix
6.2. FanUp Inc.
6.3. Galaxy Entertainment Group Ltd.
6.4. Kairos Group
6.5. Kindred Group plc
6.6. MGM Resorts International
6.7. NOVIBET
6.8. Peermont Global Proprietary Ltd.
6.9. Resorts World at Sentosa Pte. Ltd.
6.10. Rivalry Ltd.
6.11. RTSmunity a.s.
6.12. SJM Holdings Limited
6.13. SKY INFOTECH
6.14. Sportradar AG
6.15. Sun International
1. GLOBAL ONLINE SPORTS BETTING MARKET RESEARCH AND ANALYSIS BY TYPE, 2022-2030 ($ MILLION)
2. GLOBAL ONLINE LINE-IN-PLAY SPORTS BETTING MARKET RESEARCH AND ANALYSIS BY REGION, 2022-2030 ($ MILLION)
3. GLOBAL FIXED OLD BETTING MARKET RESEARCH AND ANALYSIS BY REGION, 2022-2030 ($ MILLION)
4. GLOBAL ONLINE DAILY FANTASY SPORTS BETTING MARKET RESEARCH AND ANALYSIS BY REGION, 2022-2030 ($ MILLION)
5. GLOBAL ONLINE E-SPORTS BETTING MARKET RESEARCH AND ANALYSIS BY REGION, 2022-2030 ($ MILLION)
6. GLOBAL ONLINE EXCHANGE BETTING MARKET RESEARCH AND ANALYSIS BY REGION, 2022-2030 ($ MILLION)
7. GLOBAL OTHER ONLINE SPORTS BETTING MARKET RESEARCH AND ANALYSIS BY REGION, 2022-2030 ($ MILLION)
8. GLOBAL ONLINE SPORTS BETTING MARKET RESEARCH AND ANALYSIS BY SPORTS TYPE, 2022-2030 ($ MILLION)
9. GLOBAL ONLINE FOOTBALL BETTING MARKET RESEARCH AND ANALYSIS BY REGION, 2022-2030 ($ MILLION)
10. GLOBAL ONLINE CRICKET BETTING MARKET RESEARCH AND ANALYSIS BY REGION, 2022-2030 ($ MILLION)
11. GLOBAL ONLINE TENNIS BETTING MARKET RESEARCH AND ANALYSIS BY REGION, 2022-2030 ($ MILLION)
12. GLOBAL OTHER ONLINE SPORTS BETTING MARKET RESEARCH AND ANALYSIS BY REGION, 2022-2030 ($ MILLION)
13. GLOBAL ONLINE SPORTS BETTING MARKET RESEARCH AND ANALYSIS BY DEVICE, 2022-2030 ($ MILLION)
14. GLOBAL ONLINE SPORTS BETTING BY DESKTOP MARKET RESEARCH AND ANALYSIS BY REGION, 2022-2030 ($ MILLION)
15. GLOBAL ONLINE SPORTS BETTING BY MOBILE MARKET RESEARCH AND ANALYSIS BY REGION, 2022-2030 ($ MILLION)
16. GLOBAL ONLINE SPORTS BETTING MARKET RESEARCH AND ANALYSIS BY REGION, 2022-2030 ($ MILLION)
17. NORTH AMERICAN ONLINE SPORTS BETTING MARKET RESEARCH AND ANALYSIS BY COUNTRY, 2022-2030 ($ MILLION)
18. NORTH AMERICAN ONLINE SPORTS BETTING MARKET RESEARCH AND ANALYSIS BY TYPE, 2022-2030 ($ MILLION)
19. NORTH AMERICAN ONLINE SPORTS BETTING MARKET RESEARCH AND ANALYSIS BY SPORTS TYPE, 2022-2030 ($ MILLION)
20. NORTH AMERICAN ONLINE SPORTS BETTING MARKET RESEARCH AND ANALYSIS BY DEVICE, 2022-2030 ($ MILLION)
21. EUROPEAN ONLINE SPORTS BETTING MARKET RESEARCH AND ANALYSIS BY COUNTRY, 2022-2030 ($ MILLION)
22. EUROPEAN ONLINE SPORTS BETTING MARKET RESEARCH AND ANALYSIS BY TYPE, 2022-2030 ($ MILLION)
23. EUROPEAN ONLINE SPORTS BETTING MARKET RESEARCH AND ANALYSIS BY SPORTS TYPE, 2022-2030 ($ MILLION)
24. EUROPEAN ONLINE SPORTS BETTING MARKET RESEARCH AND ANALYSIS BY DEVICE, 2022-2030 ($ MILLION)
25. ASIA-PACIFIC ONLINE SPORTS BETTING MARKET RESEARCH AND ANALYSIS BY COUNTRY, 2022-2030 ($ MILLION)
26. ASIA-PACIFIC ONLINE SPORTS BETTING MARKET RESEARCH AND ANALYSIS BY TYPE, 2022-2030 ($ MILLION)
27. ASIA-PACIFIC ONLINE SPORTS BETTING MARKET RESEARCH AND ANALYSIS BY SPORTS TYPE, 2022-2030 ($ MILLION)
28. ASIA-PACIFIC ONLINE SPORTS BETTING MARKET RESEARCH AND ANALYSIS BY DEVICE, 2022-2030 ($ MILLION)
29. REST OF THE WORLD ONLINE SPORTS BETTING MARKET RESEARCH AND ANALYSIS BY TYPE, 2022-2030 ($ MILLION)
30. REST OF THE WORLD ONLINE SPORTS BETTING MARKET RESEARCH AND ANALYSIS BY SPORTS TYPE, 2022-2030 ($ MILLION)
31. REST OF THE WORLD ONLINE SPORTS BETTING MARKET RESEARCH AND ANALYSIS BY DEVICE, 2022-2030 ($ MILLION)
1. GLOBAL ONLINE SPORTS BETTING MARKET SHARE BY TYPE, 2022 VS 2030 (%)
2. GLOBAL ONLINE LINE-IN-PLAY SPORTS BETTING MARKET SHARE BY REGION, 2022 VS 2030 (%)
3. GLOBAL ONLINE FIXED OLD BETTING MARKET SHARE BY REGION, 2022 VS 2030 (%)
4. GLOBAL ONLINE DAILY FANTASY SPORTS BETTING MARKET SHARE BY REGION, 2022 VS 2030 (%)
5. GLOBAL ONLINE E-SPORTS BETTING MARKET SHARE BY REGION, 2022 VS 2030 (%)
6. GLOBAL ONLINE EXCHANGE BETTING MARKET SHARE BY REGION, 2022 VS 2030 (%)
7. GLOBAL OTHER ONLINE SPORTS BETTING MARKET SHARE BY REGION, 2022 VS 2030 (%)
8. GLOBAL ONLINE SPORTS BETTING MARKET RESEARCH AND ANALYSIS BY SPORTS TYPE, 2022 VS 2030 (%)
9. GLOBAL ONLINE FOOTBALL BETTING MARKET SHARE BY REGION, 2022 VS 2030 (%)
10. GLOBAL ONLINE CRICKET BETTING MARKET SHARE BY REGION, 2022 VS 2030 (%)
11. GLOBAL ONLINE TENNIS BETTING MARKET SHARE BY REGION, 2022 VS 2030 (%)
12. GLOBAL OTHER ONLINE BETTING MARKET SHARE BY REGION, 2022 VS 2030 (%)
13. GLOBAL ONLINE SPORTS BETTING MARKET RESEARCH AND ANALYSIS BY DEVICE, 2022 VS 2030 (%)
14. GLOBAL ONLINE SPORTS BETTING MARKET BY DESKTOP MARKET SHARE BY REGION, 2022 VS 2030 (%)
15. GLOBAL ONLINE SPORTS BETTING MARKET BY MOBILE MARKET SHARE BY REGION, 2022 VS 2030 (%)
16. GLOBAL ONLINE SPORTS BETTING MARKET SHARE BY REGION, 2022 VS 2030 (%)
17. US ONLINE SPORTS BETTING MARKET SIZE, 2022-2030 ($ MILLION)
18. CANADA ONLINE SPORTS BETTING MARKET SIZE, 2022-2030 ($ MILLION)
19. UK ONLINE SPORTS BETTING MARKET SIZE, 2022-2030 ($ MILLION)
20. FRANCE ONLINE SPORTS BETTING MARKET SIZE, 2022-2030 ($ MILLION)
21. GERMANY ONLINE SPORTS BETTING MARKET SIZE, 2022-2030 ($ MILLION)
22. ITALY ONLINE SPORTS BETTING MARKET SIZE, 2022-2030 ($ MILLION)
23. SPAIN ONLINE SPORTS BETTING MARKET SIZE, 2022-2030 ($ MILLION)
24. REST OF EUROPE ONLINE SPORTS BETTING MARKET SIZE, 2022-2030 ($ MILLION)
25. INDIA ONLINE SPORTS BETTING MARKET SIZE, 2022-2030 ($ MILLION)
26. CHINA ONLINE SPORTS BETTING MARKET SIZE, 2022-2030 ($ MILLION)
27. JAPAN ONLINE SPORTS BETTING MARKET SIZE, 2022-2030 ($ MILLION)
28. SOUTH KOREA ONLINE SPORTS BETTING MARKET SIZE, 2022-2030 ($ MILLION)
29. REST OF ASIA-PACIFIC ONLINE SPORTS BETTING MARKET SIZE, 2022-2030 ($ MILLION)
30. REST OF THE WORLD ONLINE SPORTS BETTING MARKET SIZE, 2022-2030 ($ MILLION)
