Liquid soap market value is projected to reach $40,445 million in 2035 from $24,850 million in 2024, witnessing a CAGR of 4.6% during the forecast period (2025-2035). The liquid soap market is experiencing strong growth due to rising hygiene awareness and the increasing adoption of automatic soap dispensers. These touchless devices, which use infrared sensors to dispense the right amount of soap without physical contact, are gaining popularity in homes, offices, hospitals, and commercial spaces. It helps reduce the spread of germs and bacteria while promoting better hygiene practices, especially in the post-pandemic world. Additionally, their convenience has no need to press or pump manually, saves time, and reduces soap wastage.
Browse the full report description of “Liquid Soap Market Size, Share & Trends Analysis Report by Product (Hand Wash, Body Wash, Face Wash, and Dish Wash), By Source (Natural/ Organic and Conventional), By Distribution Channel (Supermarkets/Hypermarkets, Convenience Stores, Online Sales Channel, and Others) By End-User (Residential, Commercial, Hotels & Restaurants, Hospitals, and Others) Forecast Period (2025-2035)” at https://www.omrglobal.com/industry-reports/liquid-soap-market
Modern soap dispensers also offer sleek, stylish designs that blend well in various settings. These are made up of high-quality materials such as stainless steel and brass and come in different mounting styles such as wall-mounted, basin-mounted, and under-counter. Companies are combining these dispensers with sensor-based taps to create a fully touch-free, hygienic washroom experience. This trend is boosting demand for liquid soap and transforming restrooms into modern, functional spaces that reflect a company’s commitment to cleanliness and innovation.
The key players in the liquid soap market are GOJO Industries, Inc., LION Corp., Procter & Gamble, Reckitt Benckiser Group PLC, and 3M. Such companies are at the forefront of innovation, constantly improving manufacturing procedures and investigating novel uses for liquid soap. For instance, in February 2025, OLAY launched a super serum body wash. This body wash is designed to elevate consumer in-shower skincare routine. It also has advanced skin-delivery technology to provide skincare.
Market Coverage
• The market number available for – 2024-2035
• Base year- 2024
• Forecast period- 2025-2035
• Segment Covered-
o By Product
o By Source
o By Distribution Channel
o By End-User
• Regions Covered-
o North America
o Europe
o Asia-Pacific
o Rest of the World
• Competitive Landscape - GOJO Industries, Inc., LION Corp., Procter & Gamble, Reckitt Benckiser Group PLC, 3M.
Key questions addressed by the report.
Global Liquid Soap Market Report Segment
By Product
By Source
By Distribution Channel
By End-User
Global Liquid Soap Market Report Segment by Region
North America
• United States
• Canada
Europe
• UK
• Germany
• Italy
• Spain
• France
• Russia
• Rest of Europe
Asia-Pacific
• China
• India
• Japan
• South Korea
• Australia and New Zealand
• ASEAN Economies
• Rest of Asia-Pacific
Rest of the World
• Latin America
• Middle East & Africa
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