Animal-Based Protein Supplement Market
Animal-Based Protein Supplement Market Size, Share & Trends Analysis Report Market by Product Type (Protein Powder, Protein Bars, Ready-to-drink), By Distribution Channel (Supermarkets/Hypermarkets, Online, Chemist/ Drugstore, Specialty Store, Other), By Application (Sports Nutrition, Functional Food), Forecast Period (2025-2035)
Industry Outlook
Animal-based protein supplement market was valued at $3.9 billion in 2024 and is projected to reach $8.5 billion by 2035, growing at a CAGR of 7.2% during the forecast period (2025-2035). The animal-based protein supplement market is witnessing strong growth as consumers are more protein-conscious about their diet. Growing sports and fitness nutrition demand also drives the market further. Improvements in processing technologies improve product quality and bioavailability, making them more appealing to consumers. Strong demand also comes from the shift towards protein-rich food sources over plant-derived foods. Increasing uses in healthcare and dietary supplements also drive demand. Additionally, the increasing disposable income and shifting dietary habits favor the growth of the market.
Segmental Outlook
- Based on the product type, the market is segmented into protein powder, protein bars, and ready-to-drink.
- Based on the distribution channel, the market is segmented into supermarkets/hypermarkets, online, chemist/ drugstore, specialty store, and other.
- Based on the application, the market is segmented into sports nutrition and functional food.
Supermarkets/Hypermarkets Held Major Market Share in the Global Market
Supermarkets and hypermarkets held a major market share in animal-based protein supplements owing to their high coverage in North America. Furthermore, the continued growth of supermarkets and hypermarkets in developing countries such as China, India, and Brazil is expected to sustain the growth of this market segment. The strong development of special shops in developed and developing countries is attracting customers towards special shops owing to the same category, flexible store formats, unique design, and comprehensive product offerings in product displays.
Global Animal-Based Protein Supplement Market Share By Product Type, 2024 (%)
Regional Outlook
The global animal-based protein supplement market is further segmented based on geography including North America (the US, and Canada), Europe (UK, Italy, Spain, Germany, France, Russia, and the Rest of Europe), Asia-Pacific (India, China, Japan, South Korea, ASEAN countries, Australia & New Zealand and Rest of Asia), and the Rest of the World (the Middle East & Africa, and Latin America). The Asia-Pacific market is anticipated to experience considerable growth over the forecast period. Asia-Pacific held a significant share in the global animal-based protein supplement market and is also anticipated to exhibit the highest CAGR during the forecast period. The increasing demand for premium animal-based protein supplements in emerging economies such as India and China has driven the regional market growth.
North America Held a Significant Share in the Global Animal-Based Protein Supplement Market
The North American animal-based protein supplement market is growing owing to growing consumer interest in muscle health and recovery benefits. Growing involvement in fitness activities and sports also drives market growth. The region has a well-developed food and beverage industry, facilitating product innovation and new product development. Development in e-commerce and online retail channels increases product availability and consumer access. Government support in the form of regulations for protein-fortified food items promotes industry growth. Strategic alliances and investments from prominent industry players further consolidate the competitive environment.
Market Players Outlook
The major companies serving the animal-based protein supplement include Abbott Laboratories, AMCO Protein, Muscle Milk, Glanbia plc, MusclePharm Corp, NOW Foods, and others. These market players are considerably contributing to the market growth by the adoption of various strategies, including mergers and acquisitions, partnerships, collaborations, funding, and new product launches, to stay competitive in the market.
Recent Developments
- In March 2025, Verley introduced a range of animal-free whey protein powders. Among whey proteins, beta-lactoglobulin (BLG) is the most complete in terms of essential amino acids and boasts an exceptional concentration of leucine, a key component for muscle health, recovery, and metabolic function.
- In March 2022, MusclePharm announced its entry into the ready-to-drink protein category with 20 grams of protein per serving, sugar-free, and available in multiple flavors.
The Report Covers
- Market value data analysis of 2025 and forecast to 2035.
- Annualized market revenues ($ million) for each market segment.
- Country-wise analysis of major geographical regions.
- Key companies operating in the global animal-based protein supplement market. Based on the availability of data, information related to new product launches and relevant news is also available in the report.
- Analysis of business strategies by identifying the key market segments positioned for strong growth in the future.
- Analysis of market-entry and market expansion strategies.
- Competitive strategies by identifying ‘who-stands-where’ in the market.
1. Report Summary
• Current Industry Analysis and Growth Potential Outlook
• Global Animal-Based Protein Supplement Market Sales Analysis – Product| Distribution Channel | Application ($ Million)
1.1. Research Methodology
• Primary Research Approach
• Secondary Research Approach
1.2. Market Snapshot
2. Market Overview and Insights
2.1. Scope of the Study
2.2. Analyst Insight & Current Market Trends
2.2.1. Key Global Animal-Based Protein Supplement Market: Industry Trends
2.2.2. Market Recommendations
2.2.3. Conclusion
3. Market Determinants
3.1. Market Drivers
3.1.1. Drivers For the Global Animal-Based Protein Supplement Market: Impact Analysis
3.2. Market Pain Points and Challenges
3.2.1. Restraints For the Global Animal-Based Protein Supplement Market: Impact Analysis
3.3. Market Opportunities
4. Competitive Landscape
4.1. Competitive Dashboard –Global Animal-Based Protein Supplement Market Revenue by Manufacturers
4.2. Key Company Analysis
4.2.1. Overview
4.2.2. Product Portfolio
4.2.3. Financial Analysis (Subject to Data Availability)
4.2.4. SWOT Analysis
4.2.5. Business Strategy
4.3. Top Winning Strategies by Market Players
4.3.1. Merger and Acquisition
4.3.2. Product Launch
4.3.3. Partnership And Collaboration
5. Global Animal-Based Protein Supplement Market by Product ($ Million)
5.1. Protein Powder
5.2. Protein Bars
5.3. Ready-to-drink
6. Global Animal-Based Protein Supplement Market by Distribution Channel ($ Million)
6.1. Supermarkets/Hypermarkets
6.2. Online
6.3. Chemist/ Drugstore
6.4. Specialty Store
6.5. Other
7. Global Animal-Based Protein Supplement Market by Application ($ Million)
7.1. Sports Nutrition
7.2. Functional Food
8. Regional Analysis
8.1. North American Animal-Based Protein Supplement Market Sales Analysis – Product| Distribution Channel | Application | Country ($ Million)
8.1.1. United States
8.1.2. Canada
8.2. European Animal-Based Protein Supplement Market Sales Analysis – Product| Distribution Channel | Application | Country ($ Million)
8.2.1. UK
8.2.2. Germany
8.2.3. Italy
8.2.4. Spain
8.2.5. France
8.2.6. Russia
8.2.7. Rest of Europe
8.3. Asia-Pacific Animal-Based Protein Supplement Market Sales Analysis – Product| Distribution Channel | Application | Country ($ Million)
8.3.1. China
8.3.2. Japan
8.3.3. South Korea
8.3.4. India
8.3.5. Australia & New Zealand
8.3.6. ASEAN Countries (Thailand, Indonesia, Vietnam, Singapore, And others)
8.3.7. Rest of Asia-Pacific
8.4. Rest of the World Animal-Based Protein Supplement Market Sales Analysis – Product| Distribution Channel | Application |Country ($ Million)
8.4.1. Latin America
8.4.2. Middle East and Africa
9. Company Profiles
9.1. Abbott Laboratories
9.2. AMCO Proteins (Leprino Foods Co.)
9.3. Dymatize Enterprises, LLC
9.4. Earth Fed Muscle, LLC
9.5. Glanbia plc
9.6. JYM Supplement Science
9.7. Klean Athlete
9.8. Mukka Proteins Ltd.
9.9. Muscle Milk (PepsiCo, CytoSport, Inc.)
9.10. MuscleBlaze (Bright Lifecare Pvt. Ltd.)
9.11. MusclePharm Corp.
9.12. Muscletech
9.13. MyProtein
9.14. Naked Nutrition
9.15. NOW Health Group, Inc.
9.16. Optimum Nutrition, Inc.
9.17. Physique Enhancing Science, LLC
9.18. Quest Nutrition, LLC (Simply Good Foods Co.)
9.19. Rule One Proteins, LLC
9.20. Thorne HealthTech, Inc.
1. Global Animal-Based Protein Supplement Market Research And Analysis By Product Type, 2024-2035 ($ Million)
2. Global Animal-Based Protein Powder Supplement Market Research And Analysis By Region, 2024-2035 ($ Million)
3. Global Animal-Based Protein Bars Supplement Market Research And Analysis By Region, 2024-2035 ($ Million)
4. Global Animal-Based Ready-To-Drink Supplement Market Research And Analysis By Region, 2024-2035 ($ Million)
5. Global Animal-Based Protein Supplement Market Research And Analysis By Distribution Channel, 2024-2035 ($ Million)
6. Global Animal-Based Protein Supplement Via Supermarkets/Hypermarkets Market Research And Analysis, 2024-2035 ($ Million)
7. Global Animal-Based Protein Supplement Via Online Market Research And Analysis, 2024-2035 ($ Million)
8. Global Animal-Based Protein Supplement Via Chemist/ Drugstore Market Research And Analysis, 2024-2035 ($ Million)
9. Global Animal-Based Protein Supplement Via Specialty Store Market Research And Analysis, 2024-2035 ($ Million)
10. Global Animal-Based Protein Supplement Via Other Distribution Channel Market Research And Analysis, 2024-2035 ($ Million)
11. Global Animal-Based Protein Supplement Market Research And Analysis By Application, 2024-2035 ($ Million)
12. Global Animal-Based Protein Supplement For Functional Food Market Research And Analysis, 2024-2035 ($ Million)
13. Global Animal-Based Protein Supplement For Sports Nutrition Market Research And Analysis, 2024-2035 ($ Million)
14. Global Animal-Based Protein Supplement Market Research And Analysis By Region, 2024-2035 ($ Million)
15. North American Animal-Based Protein Supplement Market Research And Analysis By Country, 2024-2035 ($ Million)
16. North American Animal-Based Protein Supplement Market Research And Analysis By Product, 2024-2035 ($ Million)
17. North American Animal-Based Protein Supplement Market Research And Analysis By Distribution Channel, 2024-2035 ($ Million)
18. North American Animal-Based Protein Supplement Market Research And Analysis By Application, 2024-2035 ($ Million)
19. European Animal-Based Protein Supplement Market Research And Analysis By Country, 2024-2035 ($ Million)
20. European Animal-Based Protein Supplement Market Research And Analysis By Product, 2024-2035 ($ Million)
21. European Animal-Based Protein Supplement Market Research And Analysis By Distribution Channel, 2024-2035 ($ Million)
22. European Animal-Based Protein Supplement Market Research And Analysis By Application, 2024-2035 ($ Million)
23. Asia-Pacific Animal-Based Protein Supplement Market Research And Analysis By Country, 2024-2035 ($ Million)
24. Asia-Pacific Animal-Based Protein Supplement Market Research And Analysis By Product, 2024-2035 ($ Million)
25. Asia-Pacific Animal-Based Protein Supplement Market Research And Analysis By Distribution Channel, 2024-2035 ($ Million)
26. Asia-Pacific Animal-Based Protein Supplement Market Research And Analysis By Application, 2024-2035 ($ Million)
27. Rest Of The World Animal-Based Protein Supplement Market Research And Analysis By Country, 2024-2035 ($ Million)
28. Rest Of The World Animal-Based Protein Supplement Market Research And Analysis By Product, 2024-2035 ($ Million)
29. Rest Of The World Animal-Based Protein Supplement Market Research And Analysis By Application, 2024-2035 ($ Million)
1. Global Animal-Based Protein Supplement Market Share By Product, 2024 Vs 2035 (%)
2. Global Animal-Based Protein Powder Supplement Market Share By Region, 2024 Vs 2035 (%)
3. Global Animal-Based Protein Bars Supplement Market Share By Region, 2024 Vs 2035 (%)
4. Global Animal-Based Ready-To-Drink Supplement Market Share By Region, 2024 Vs 2035 (%)
5. Global Animal-Based Protein Supplement Market Share By Distribution Channel, 2025 Vs 2035 ($ Million)
6. Global Animal-Based Protein Supplement Via Supermarkets/Hypermarkets Market Share By Region, 2024 Vs 2035 (%)
7. Global Animal-Based Protein Supplement Via Online Market Share By Region, 2024 Vs 2035 (%)
8. Global Animal-Based Protein Supplement Via Chemist/ Drugstore Market Share By Region, 2024 Vs 2035 (%)
9. Global Animal-Based Protein Supplement Via Specialty Store Market Share By Region, 2024 Vs 2035 (%)
10. Global Animal-Based Protein Supplement Via Other Distribution Channel Market Share By Region, 2024 Vs 2035 (%)
11. Global Animal-Based Protein Supplement Market Share Analysis By Application, 2024-2035 ($ Million)
12. Global Animal-Based Protein Supplement For Sports Nutrition Market Share By Region, 2024 Vs 2035 (%)
13. Global Animal-Based Protein Supplement For Functional Food Market Share By Region, 2024 Vs 2035 (%)
14. Global Animal-Based Protein Supplement Market Share By Region, 2024 Vs 2035 (%)
15. US Animal-Based Protein Supplement Market Size, 2024-2035 ($ Million)
16. Canada Animal-Based Protein Supplement Market Size, 2024-2035 ($ Million)
17. UK Animal-Based Protein Supplement Market Size, 2024-2035 ($ Million)
18. France Animal-Based Protein Supplement Market Size, 2024-2035 ($ Million)
19. Russia Animal-Based Protein Supplement Market Size, 2024-2035 ($ Million)
20. Germany Animal-Based Protein Supplement Market Size, 2024-2035 ($ Million)
21. Italy Animal-Based Protein Supplement Market Size, 2024-2035 ($ Million)
22. Spain Animal-Based Protein Supplement Market Size, 2024-2035 ($ Million)
23. Rest Of Europe Animal-Based Protein Supplement Market Size, 2024-2035 ($ Million)
24. India Animal-Based Protein Supplement Market Size, 2024-2035 ($ Million)
25. Australia And New Zealand Animal-Based Protein Supplement Market Size, 2024-2035 ($ Million)
26. ASEAN Countries Animal-Based Protein Supplement Market Size, 2024-2035 ($ Million)
27. China Animal-Based Protein Supplement Market Size, 2024-2035 ($ Million)
28. Japan Animal-Based Protein Supplement Market Size, 2024-2035 ($ Million)
29. South Korea Animal-Based Protein Supplement Market Size, 2024-2035 ($ Million)
30. Rest Of Asia-Pacific Animal-Based Protein Supplement Market Size, 2024-2035 ($ Million)
31. Rest Of The World Animal-Based Protein Supplement Market Size, 2024-2035 ($ Million)
FAQS
The size of the Animal-Based Protein Supplement market in 2024 is estimated to be around $3.9 billion.
North America holds the largest share in the Animal-Based Protein Supplement market.
Leading players in the Animal-Based Protein Supplement market include Abbott Laboratories, AMCO Protein, Muscle Milk, Glanbia plc, MusclePharm Corp, NOW Foods, and others.
Animal-Based Protein Supplement market is expected to grow at a CAGR of 7.2% from 2025 to 2035.
Rising health consciousness, fitness trends, and protein-rich diet demand are fueling growth in the animal-based protein supplement market.